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Press Release

DesignNewswire · COMO, Italy ·

Wang Zhiqi Receives the Silver A' Design Award for C'YiShu Corporate Identity in Graphics, Illustration and Visual Communication Design

The international grand jury of the 2019 - 2020 A' Design Award & Competition recognizes Wang Zhiqi for graphics, illustration and visual communication design

FOR IMMEDIATE RELEASE

COMO, Italy, April 22, 2020 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Graphics, Illustration and Visual Communication Design category for C'YiShu Corporate Identity by Wang Zhiqi, designed for WangZhiqi. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

What the Silver A' Design Award Means

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

About C'YiShu Corporate Identity

C'YiShu is a corporate identity created for a studio that combines architectural interior design with piano education. The identity is built around a custom symbol that joins Chinese characters with spatial form. Auxiliary graphics represent the business areas of the studio, which include design, piano, coffee, and furniture. The symbol works as a complete visual system rather than a single logo. Applications include notebooks, business cards, envelopes, cloth bags, and brooches, made with silver printing, white hot stamping, specialty paper, and metal laser cutting.

Award Record

This recognition makes Wang Zhiqi a winner of 1 A' Design Award.

About the A' Graphics, Illustration and Visual Communication Design Award

The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Entries typically include logos, posters, infographics, brochures, packaging designs and business cards. Awarded graphic designs are published at https://designers.org/design-category/graphics

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
C'YiShu Corporate Identity
Function
Corporate Identity
Category
Graphics, Illustration and Visual Communication Design
Discipline
Communication Design
Industry
Branding & Advertising and Arts
Colors
Black, Gainsboro, Gray, White Smoke and Dark Slate Gray
Images
5
Client
WangZhiqi

The Recognition

Laureate
Wang Zhiqi
Country
China
Recognition
Silver A' Design Award
Edition
2019 - 2020
Design ID
#91288

Credits

Team
WangZhiqi

Design Details

Unique Properties
Designer have finished the customization of the unique symbol for project, and by filling in the auxiliary graphics representing multiple business forms, the logo is an overall and systematic visual symbol instead of a simple logo. A variety of graphics accomplish the production of a rich, complete and unique brand system, easy to to remember and spread.
Inspiration
Dominated by architectural interior design, it combines piano education with the concepts of "Chi" and Sense of Space, aiming to build itself into a studio of diverse spaces for design, piano, coffee, and furniture.
Research
The logo combines Chinese characters with spatial form skillfully, and impresses the audience in the communication process through its diversified design of the unique symbols.
Challenge
Find the appropriate design language to reflect the connotation of the industry and brand
Realization and Technology
Printing silver Hot stamping white Specialty paper Metal laser Hollowing
Operation and Interaction
Designer have been weighing the use of different graphics to represent corresponding business forms, making repeated trials on the use of stripes of various thickness and gradient, and trying to obtain the effect of detail control as desired.
Project Duration and Location
The project started in November 2018 in Xi'an and finished in March 2019 in Xi'an, and was won Golden Pin Design Award 2019
Specifications
Notepads82mmx190mm, notebooks105mmx148mm, sketch book210mmx297mm, business cards50mmx90mm/50mmx50mm, cards, cloth bags340mmx410mm ,envelope100mmx200mm,File pocket180mmx250mm,Work card70mmx10mm,Brooch20mmx22mm
Keywords
visual communication design

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