EN Skincare Kosmetika Vendejo, Beleca Salono by Yusuke Kinoshita

EN Skincare Kosmetika Vendejo, Beleca Salono by Yusuke Kinoshita is a highly esteemed winner of the very prestigious 2020 Platena A' Design Award in Dezajno de Interna Spaco kaj Ekspozicio Competition Category.

PlatenoInterno· 2020

EN Skincare Kosmetika Vendejo, Beleca Salono

by Yusuke Kinoshita

Client: Archiee

Platena A' Design Award Winner in Interno Category

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Verified Award Winner

Verify Award Status for #93094

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About EN Skincare Kosmetika Vendejo, Beleca Salono

En Skincare estas kosmetika vendejo kaj flegada salono situanta en 18-jarcenta konstruaĵo en la centro de Parizo. La nomo En signifas belecon en la japana, kaj povas ankaŭ signifi cirklon kaj konekton. Ĉi tiuj tri signifoj inspiris la dezajnon. Serio da cirklaj latunaj vandoj dividas 150 kvadratajn metrojn en kvar ĉambrojn tra du niveloj. Du helaj gipsaj ĉambroj okupas la teretaĝon, dum la kelo konservas ŝtonajn murojn kaj volbitajn plafonojn. Vizitantoj sekvas serpentuman vojon al ĉiu flegada areo, spegulante la japanan ideon de gastameco per malkovro.

The Recognition

About the Platena A' Design Award

EN Skincare Kosmetika Vendejo, Beleca Salono estas gajninto de la Platena A' Design Award, escepte prestiĝa rekono donata al vere esceptaj, elegantaj kaj grandiozaj dezajnoj. La Platenaj gajnintoj estas mirindaĵoj de kreado, atestoj pri la limoj de intelekta kreemo, kaj montras la senrivalan profesiecon kaj genion de siaj dezajnistoj. Oni atendas, ke ĉi tiuj dezajnoj estu la plej renomaj verkoj, kiuj difinas la estetikon de epoko, kontribuas al la bonstato de la socio kaj puŝas la limojn de arto, scienco, dezajno kaj teknologio. EN Skincare Kosmetika Vendejo, Beleca Salono montras transcendan nivelon de elstareco kaj sendube plibonigas la mondon per siaj avantaĝaj kaj valoraj ecoj. EN Skincare Kosmetika Vendejo, Beleca Salono estas verko gajninta la Platenan A' Design Award, kiu vekas dezirojn, inspiras, ekscitas, ĝojigas kaj ekbrilas grandan ĝojon.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Designed for new Japanese cosmetics brand En, the store occupies of an 18th-century building in the centre of the French capital. The name "En" translates as "beauty" in Japanese, but can also mean "circle" and "connection". These three translations all inspired the design of the store. On the ground floor are two bright minimal spaces, furnished with curving brass partitions and furniture. Meanwhile the basement reveals the building's history, with exposed stone walls and a vaulted ceiling.
Dimensions & Packaging: The existing 150 square meter spaces were divided into 4 main rooms: 2 rooms with stone vaulted spaces in the basement and 2 rooms finished with white plaster on the ground floor. A different scale of circles is composed for each room to create a functional plan. Room1: the entrance and the boutique, Room2: the counseling and the treatment space, Room3: the hall and the massage space, Room4: the product gallery and the blending counter.
Tags: Skincare, brass, paris, japan
Production Technology: The external surfaces of the circle partitions are finished in polished brass to bring a distorted and warm reflection. This beautiful expanded space creates the feeling for the visitor step into an elegant and extraordinary world.
Design Challenge: Merging two history and culture, between French and Japanese. Mixing culture in a strong clear story is always a challenge. Once we could figure out this strong idea, then we believe this new story could attract the people.
Research: The site has prime Parisian location, in the 6th arrondissement steps from the Jardin de Luxembourg. We preserved most of the existing structure of the 18th-century building, adding a series of circular partitions across four rooms and two levels to gently define the various functions of the space. This leans into the Japanese hospitality principal of discovery; patrons must wind through the store to find each treatment area, rather than walking into an obvious open-plan. The unusual geometric forms serve to spark curiosity in the customer, enchanting them to delve deeper into the store.
Inspiration: Adding a series of circular partitions across four rooms and two levels to gently define the various functions of the space. This leans into the Japanese hospitality principal of discovery; patrons must wind through the store to find each treatment area, rather than walking into an obvious open-plan. The unusual geometric forms serve to spark curiosity in the customer. The concept of ‘beauty’ by choosing golden polished brass for the circular partitions and accent pieces throughout the store.
Project Duration: Project started in December 2017 and opened to public at July 2019 in paris. 7 Rue de Condé75006 Paris
Operation Flow: The space cut off by the circle partitions connects all the required functions. This remaining space between the existing walls and the integrated circle partitions creates a geometrically curious form and an original circulation with an aesthetical experience. The customer cannot get into each service rooms directly, but must walk along a winding path toward the destination. This method that let the visitors walk along and enhance his expectation is typical Japanese way of hospitality, as in the traditional tea culture.
Patents: Photography is by David Foessel
Team Members: Yusuke Kinoshita
Image Credits: Photography is by David Foessel