Hypnoss Lámpara de Pie Hypnos by Parham Elahi Doust is a highly esteemed winner of the very prestigious 2022 A' Design Award de Bronce in Diseño de Productos de Iluminación y Luminarias Competition Category.
BronceIluminación· 2022
Hypnoss Lámpara de Pie Hypnos
Client: Modam section
A' Design Award de Bronce Winner in Iluminación Category
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The Design
About Hypnoss Lámpara de Pie Hypnos
"Quien conduce una Vespa come manzanas" (Chi Vespa mangia le mele)—un eslogan de Vespa de los años 70 en referencia a la fruta prohibida—celebra la curiosidad y la rebeldía. La Lámpara de Pie Hypnoss nace de piezas recuperadas de Vespas italianas, transformando el movimiento en luz. Preserva el manillar original y el odómetro, conservando los kilómetros que una vez recorrió. Antes guiaba el camino a casa, ahora esta moto lo ilumina—reviviendo el movimiento a través de la iluminación.
The Recognition
About the A' Design Award de Bronce
Hypnoss Lámpara de Pie Hypnos ha ganado el A' Design Award de Bronce, un reconocimiento sumamente prestigioso concedido a diseños sobresalientes que se distinguen por su creatividad, ingenio y astucia. Los ganadores de Bronce son artefactos ampliamente hábiles y sorprendentemente creativos que acreditan la vasta experiencia, imaginación e ingeniosidad de sus diseñadores. Se espera que Hypnoss Lámpara de Pie Hypnos sea un objeto muy apreciado, admirado y querido, notablemente profesional e innovador. Este diseño ganador del A' Design Award de Bronce incorpora las mejores prácticas del arte, la ciencia, el diseño y la tecnología, y es excelente por su atención al detalle. Hypnoss Lámpara de Pie Hypnos satisface espléndidamente las necesidades, toca los deseos, encanta los sentimientos y atrae la curiosidad.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Automobiles and motorcycles have a big part in human lives. People spend significant time with them, but they have a specified lifetime.
As they lit up way to home, now a motorcycle can light up the home.
Hypnoss DNA is selected from scrap famous Italian motorcycle and become alive again and is given the chance to continue their journey in another form, the whole steering wheel and its odometer with a unique number of kilometers passed. - Dimensions & Packaging
- 700 mm x 300 mm x 1150 mm
- Tags
- lighting, ready-made, vespa, shade-lamp, floor-lamp
- Production Technology
- Hypnoss floor lamp is built up in 3 parts. The first one is a refurbished steering wheel of the scrap motorcycle with a long-lived odometer and all-new plastics as the main and the shining part. Its wiring remapped for turning on lamp and odometer's lights by its original switch.
The second and centric metal part is inspired by the outlines of the original steering wheel and tripod joints, made by the CNC milling method.
The tripod is the third part made from high-grade beech wood to fit better in every home as a piece of furniture. - Design Challenge
- As the steering wheels are from a scarp motorcycle, it was a challenge to refurbish it and do not erase its memory. The main steel body and the odometer were selected to represent its identity and its memory. The wiring changed to turn on floor lamp by original motor lamp switch powered by local mains electricity. The main steel part has been sandblasted and painted new. Working with different specialties like a mechanic, sandblasting, car painter, electrition, CNC milling, and carpentry was the big challenge and also the exciting part of the project.
- Research
- The intention from the beginning was to extend the life of the thing that lived with us. As people spend significant time changing their place in cities, they live with automobiles and motorcycles and they affect the people's lifestyle. we focused on the most stylish motorcycle that in each decade has different characteristics and belongs to a different caste. The project focused on personas that had a memory with them and designed their relation with the floor-lamp. Each product has a book and an identity card that contains photos and illustrations of these relations to introduce itself to the new owner.
- Inspiration
- "chi Vespa mangia le mele";Who rides a Vespa eats apple. This sentence, a reference to the forbidden tree in biblical scriptures, was part of Vespa's advertising campaign in the 70s. Here eating an apple is a metaphorical indication of doing away with societal conventions and their ensuing chains: Man was tempted, ate an apple, and was expelled from the garden of Eden.
Eating an apple is taboo, thus Vespa bikes were for all those who wanted to break the boundaries of the system and librate - Project Duration
- The project started in the first quarter of 2019
- Operation Flow
- Hypnoss works as stand lighting and you can turn it on by original motorcycle electric switch on the steering wheel.
it can be adjusted in different levels and also rotated on the centric part - Image Credits
- ELECT studio
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