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Long Time Reloj de Pared by Shelly Agronin

Long Time Reloj de Pared by Shelly Agronin is a highly esteemed winner of the very prestigious 2024 A' Design Award de Hierro in Diseño de Mobiliario Competition Category.


HierroMobiliario· 2024

Long Time Reloj de Pared

by Shelly Agronin

Client: Studio Wallaby

A' Design Award de Hierro Winner in Mobiliario Category

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The Design

About Long Time Reloj de Pared

Long Time Clock está inspirado en el cautivador arte del kirigami, una técnica japonesa tradicional que combina bellamente el plegado y corte de papel. Al igual que en el kirigami, este reloj es una fusión de arte y funcionalidad. La técnica de corte y plegado permite la creación de números romanos en los laterales del reloj. Como resultado, los números mismos parecen saltar de la tira de metal, creando un juego de áreas positivas y negativas. Fabricado a partir de una tira de aluminio cortada con láser, el reloj ha sido diseñado de manera sostenible para minimizar el desperdicio de material.

The Recognition

About the A' Design Award de Hierro

Long Time Reloj de Pared ha ganado el A' Design Award de Hierro, un reconocimiento prestigioso concedido a buenos diseños que cumplen los requisitos profesionales e industriales que se esperan de creaciones bien diseñadas. Los ganadores de Hierro demuestran gran habilidad, alta especialización, comprensión experta y capacidad creativa de sus creadores. Se espera que Long Time Reloj de Pared sea una creación muy apreciada, admirada y querida, práctica e innovadora. Este diseño ganador del A' Design Award de Hierro integra las mejores prácticas del sector y tiene características técnicas competentes unidas a conocimiento práctico y talento. Long Time Reloj de Pared es respetado por su minuciosidad y está concebido para aportar mejoras en la calidad de vida que ayudan a hacer del mundo un lugar mejor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The clock is made from a single narrow strip of metal. The cutting and folding technique allows for the creation of Roman numerals on the clock's sides. As a result, the numerals themselves seem to leap out of the metal strip, creating a play of positive and negative areas. The clock is positioned 5 cm away from the wall and appears to be floating.
Dimensions & Packaging
Size: 96.5X17X5 cm / 38X6.7X2 Inches
Tags
wall clock, oversize clock, interior design, Studio Wallaby
Production Technology
Made from a high-quality, laser-cut strip of aluminum, the clock has been sustainably designed to minimize material waste.
Design Challenge
Balancing the artistic aspect of kirigami with the functional requirements of a clock was tricky. Designing Roman numerals that can be cut and folded effectively from the aluminum strip while remaining visually appealing and easily readable poses a creative challenge.
Research
The study centered on the design aspects of the product, incorporating the development of numerous paper models and layouts. This entailed the analysis of dimensions, proportions, fonts, and the structural integrity of the forthcoming clock. The investigation resulted in the choice of Roman numerals 3 and 9 as the central design elements, chosen for their symmetry, which enabled the application of the Kirigami effect.
Inspiration
The clock was inspired by kirigami, the Japanese art of folding and cutting paper. In kirigami, paper is both folded and cut, resulting in a three-dimensional design that stands out from the page.
Project Duration
March 2020 - July 2020 Studio Wallaby, Yoqneam-Ilit, Israel
Operation Flow
The clock arrives ready to use and can be hung on the wall with two screws.
Team Members
Shelly Agronin
Image Credits
Shelly Agronin

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