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Dowell Insight Centro de ventas by Yi Tonghua

Dowell Insight Centro de ventas by Yi Tonghua is a highly esteemed winner of the very prestigious 2020 A' Design Award de Plata in Diseño de Espacios Interiores y Exposiciones Competition Category.


PlataInterior· 2020

Dowell Insight Centro de ventas

by Yi Tonghua

Client: Zest Art

A' Design Award de Plata Winner in Interior Category

14,726

Verified Award Winner

Verify Award Status for #91598

Colors

The Design

About Dowell Insight Centro de ventas

Dowell Insight es un centro de ventas que combina el estilo clásico británico con el diseño contemporáneo bajo el tema del té de la tarde en Kensington. La fachada de ladrillo rojo se inspira en las construcciones británicas de ladrillo rojo, y los textiles decorativos del mismo color ornamentan el interior. El vestíbulo simétrico emplea matrices de iluminación dispuestas de manera ordenada para delinear la imagen de la bandera del Reino Unido. Un tabique en forma de arco delimita el área de negociación, donde sillas rojas, un sofá negro y una mesa de té dorada conforman un espacio relajado para la conversación. El proyecto abarca 1300 metros cuadrados.

The Recognition

About the A' Design Award de Plata

Dowell Insight Centro de ventas ha ganado el A' Design Award de Plata, un reconocimiento extraordinariamente prestigioso concedido a diseños de gama alta, magníficos e impresionantes. Los ganadores de Plata son obras tremendamente brillantes y sumamente creativas que ilustran la destacada experiencia, el talento y la agudeza de sus diseñadores. Se espera que Dowell Insight Centro de ventas sea una obra maravillosa y emblemática, notablemente profesional y profundamente innovadora. Este diseño ganador del A' Design Award de Plata es una invención muy notable y admirada que beneficia y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Dowell Insight Centro de ventas es una creación enormemente envidiada que evoca deseos, aporta sentimientos positivos y despierta asombro y admiración.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The sales center is a mixed space of classical British style and modern fashion style under the theme of Afternoon Tea in Kensington.
Dimensions & Packaging
Project Area: 1300 square meters
Tags
Zest Art, Yi Tonghua, Dowell Insight, classical British style
Production Technology
The lobby is decorated in symmetrical style with carefully-arranged lighting matrixes to outline the image of the Union Flag. The negotiation area is separated from the lobby by an arched European-style partition. A black iron rack, red chairs and a black couch enclose a golden tea table, creating a comfortable and relaxing space for communication; the sweet magnolias, the antique clock and the fountain sculpture are all elaborate details to highlight British romance.
Design Challenge
In the process of design, these two parties have kept the same idea: based on the requirements of the users, the design should integrate architecture, interior, art and culture to create an interesting lifestyle and a warm community, which will realize the dream for high-quality life.
Research
Good space experience is not only to show the present but also to reflect the past and reveal the future. Therefore, whether the functions of a space are flexible and sustainable as time passes by is what the real estate group and the design studio are thinking about and exploring for.
Inspiration
Drawing inspirations from red brick buildings of British style, the designer has integrated the architectural elements with his own understanding of art, creating a red brick facade. In addidtion, soft furnishings of the same color are used to decorate the interior space.
Project Duration
Project Area: Guiyang, China
Completion Date: March,2019
Operation Flow
The designer has simplified the complicated style of traditional European architecture, only to keep the classical outline and circular arch. Modern design skills are combined with historical symbols, presenting a more fresh and distinctive British atmosphere within the classical and elegant structure.
Team Members
Yi Tonghua
Image Credits
Photography: MENDO WONG

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