Flatter Your Body Naisterõivaste kollektsioon by Yunji Lee

Flatter Your Body Naisterõivaste kollektsioon by Yunji Lee is a highly esteemed winner of the very prestigious 2021 Hõbeauhind A' Design Award in Moe-, rõiva- ja rõivastuse disain Competition Category.

HõbeMood· 2021

Flatter Your Body Naisterõivaste kollektsioon

by Yunji Lee

Client: Yunji Lee

Hõbeauhind A' Design Award Winner in Mood Category

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Verified Award Winner

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Colors

The Design

About Flatter Your Body Naisterõivaste kollektsioon

Flatter Your Body on naisterõivaste kollektsioon, mis koosneb kuuest komplektist, mis on loodud sobima erinevatele kehatüüpidele. Kollektsioon tõlgendab ümber korseti, rõivaeseme, mida ajalooliselt oli ebamugav kanda. Igal komplektil on kergelt avar siluett paeltega rinna, vööva ja puusade ümber. Paelte pingutamine või lõdvendamine valitud kohtades võimaldab kandjal rõivaeseme kuju kohandada. Triibulised mustrid ja voldid lisavad optilise illusiooni, mis toetab kehakuju rõhutavat efekti. Kevad- ja suvehooajaks kasutatakse kerget villa, puuvilla ja villakrepp.

The Recognition

About the Hõbeauhind A' Design Award

Flatter Your Body Naisterõivaste kollektsioon on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Flatter Your Body Naisterõivaste kollektsioon peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Flatter Your Body Naisterõivaste kollektsioon on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The looks are created with the initial idea to embrace all the different body types. The collection consists of a new revamped version of corsets that were originally discomforting to wear. The silhouette is a bit loose and it can be adjusted depending on your body shape with the lacing straps. In each look, multiple straps are placed around the bust, waist, and hips, which allows you to flatter your body figure by tightening and loosening the straps partially.
Dimensions & Packaging: The whole collection is 6 looks womenswear, size 0-6.
Tags: Optical illusion, Stripe, Corset, Asymmetricity, Embracement
Production Technology: The placement of fabric in each garment also resembles the X-ray of a human body. For example, light and dark blue colored fabrics are layered and patched together, and black is used on the side. Layered items are also presented in the look. As the garments are for the Spring/ Summer season, light wool, cotton, and wool crepe are mainly used. The silhouette is a bit loose and it can be adjusted depending on your body shape with the lacing straps. In each look, multiple straps are placed around the bust, waist, and hips, which allows you to flatter your body figure by tightening and loosening the straps partially. The optical illusion is an additional method that is used to maximize the effect of flattering, and stripe print and pleats are the elements to create the effect. The straps will also create movement in each look, and it will add the effect of optical illusion. The asymmetrical length and unbalanced detail elements will boost the aesthetic.
Design Challenge: The main challenge of this journey was to create the right silhouette and garment construction that resembles a corset but still provide comfort by placing straps at the right place to create the looks that flatter your body shape. Thus, the fabric selection was the most important decision since it resulted in totally different silhouettes depending on fabrics.
Research: The project aims to transform fashion into a non-stereotypical medium, which is used as a tool to help people to express who they are and not to be judged based on what society incorrectly portrays. By the "Beauty Standard" that social media portrays, consumers are being judged by their external looks only.
Inspiration: There exists a desire in human nature to attract and impress by any means necessary and this has been a long-standing goal throughout the history of fashion. A plethora of methods has been employed to achieve this goal. Some of those methods aimed to accentuate, conceal, or even alter the human body shape, but it often results in physical discomfort. Historically, the corset has been developed to satisfy human's goal to flatter the different body figures to fit the "beauty standard" of the era.
Project Duration: The project started in November 2019 and finished in August 2020 in Atlanta, USA.
Operation Flow: The looks can transform the shapes by how much you tighten the straps on the body and where you place the straps depending on the silhouette you want to draw around your body.
Patents: Copyright to Yunji Lee
Image Credits: COPYRIGHT by Yunji Lee,
Photographer, Skye Lin / Model, Allison Head, 2020