Bedtime Story Butiikšokolaadi pakend by Xi Yang is a highly esteemed winner of the very prestigious 2024 Hõbeauhind A' Design Award in Pakendidisain Competition Category.
HõbePakend· 2024
Bedtime Story Butiikšokolaadi pakend
by Xi Yang
Client: Amovo
Hõbeauhind A' Design Award Winner in Pakend Category
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- Verified Award Winner
- Verify Award Status for #159310
The Design
About Bedtime Story Butiikšokolaadi pakend
See on pakendikujundus gurmeešokolaadi seeriale. Väliskarbil olev graafika viitab iga šokolaadimaitse eripärasele maitseelamusele: olgu see sädelev, elav või salapärane ja iseäralik. Erinevalt enamikust šokolaadipakendist, mis kasutavad intuitiivseid toidumustreid visuaalsete elementidena toote maitse esitamiseks, edastab see seeria maitsest tingitud rikkalikke assotsiatsioone ja emotsionaalseid nihkeid iseäraliku, jutustava graafika kaudu.
The Recognition
About the Hõbeauhind A' Design Award
Bedtime Story Butiikšokolaadi pakend on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Bedtime Story Butiikšokolaadi pakend peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Bedtime Story Butiikšokolaadi pakend on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a packaging design for a gourmet chocolate series. The graphics on the outer box suggest the distinct taste experience of each chocolate flavor—be it shiny, lively, or mysterious and peculiar. Unlike most chocolate packaging, which uses intuitive food patterns as visual elements to represent the product's flavor, this series conveys the rich associations and emotional shifts brought by taste through peculiar graphics with a sense of story.
- Dimensions & Packaging
- 19X7X4.5CM
- Tags
- Chocolate, Gourmet Chocolate
- Production Technology
- The packaging of this series uses special paper with a metallic texture, printing large areas of black patterns, creating a strong visual contrast.
- Inspiration
- Inspired by bedtime stories from childhood, each story is imaginative, just like every piece of chocolate has its own unique flavor, each piece of chocolate tells a story. Tasting chocolate is like being slowly led into a mysterious realm, where taste memories are awakened and imagination unfolds.
- Project Duration
- The project started in Beijing in April 2022 and concluded in May 2022. It was launched in the Chinese market in January 2023.
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