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Firefly Jook by Ladan Zadfar and Mohammad Farshad

Firefly Jook by Ladan Zadfar and Mohammad Farshad is a highly esteemed winner of the very prestigious 2017 Hõbeauhind A' Design Award in Toidu, joogi ja kulinaristika disain Competition Category.


HõbeKulinaaria· 2017

Firefly Jook

by Ladan Zadfar and Mohammad Farshad

Client: Creator studio

Hõbeauhind A' Design Award Winner in Kulinaaria Category

Colors

The Design

About Firefly Jook

See disain on Chiaga uus kokteil, peamine idee oli kujundada kokteil, millel oleks mitu maitsefaasi. Sellel disainil on ka erinevad värvid, mida võib näha musta valguse käes, mis teeb selle sobilikuks pidudele ja klubidele. Chia suudab absorbeerida ja reserveerida mis tahes maitset ja värvi, nii et Fireflyga kokteili tehes saavad samm-sammult kogeda erinevaid maitseid. Selle toote toiteväärtus on teiste kokteilidega võrreldes kõrgem ning seda kõike Chia kõrge toiteväärtuse ja madala kalorsuse tõttu . See kujundus on uus peatükk jookide ja kokteilide ajaloos.

The Recognition

About the Hõbeauhind A' Design Award

Firefly Jook on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Firefly Jook peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Firefly Jook on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Firefly cocktail is a whole new chapter to the history of drinks and cocktails.We designed a whole new cocktail with chia, we used chia to give different flavors and color which could be seen in black light, the flavors and colors are given to chia using its glace quality.When one use Firefly can experience the boundaries between flavors step by step and it's all because of its glace quality that can save other tastes.How cool is to have a drink in a club with black light and surprising tastes.
Dimensions & Packaging
This product's dimension completely depends on its packaging size because the main ingredient has sandy structure.
Tags
Firefly, Cocktail, Drink, club, black light, chia, flavors
Production Technology
The designers used chia seed in order to save different flavors and colors using its glace quality.The designers wanted to design a product that has several taste phases, they just had to choose the flavor and color and mixed it up with chia and give the chia seeds time to completely absorb the liquid and color.There is no limitations for flavors and colors.This design is not expensive and it is easy to produce.It is important to add that by using chia in this product the designers raised the nutrition value of the drink.
Design Challenge
To design a new product and come up with an idea that suits world's lifestyle and take people's attention was the hardest part.
Research
Today's world is attracted to new exciting experiences that suits well to different occasions. Experiencing a new drink that is glowing under black light , tastes differently and has a higher nutrition value comparing to other drinks could be exactly what one needs to party.
Inspiration
The main idea came up to designers' minds when they thought what if a cocktail could be like a perfume that has several phases with different scents.The designers wanted to design a new cocktail which has different flavors that one could taste step by step and that needed a new ingredient that could preserve different flavors so the designers chose chia seed because of its glace quality and also added eatable colors which has wonderful glow under black light for clubs.One can have a glowing shot
Project Duration
The project started in January 2017 in Tehran and finished in February 2017 in Tehran Iran.
Operation Flow
By using Firefly in a cocktail one can simply experience a different taste phase without the interference of flavors and that is because of the main ingredient's amazing exclusivity of preservation the flavors and colors.
Team Members
Ladan Zadfar
Mohammad Farshad
Image Credits
Ladan Zadfar
Mohammad Farshad

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