Germain Robin California Brandy Botila Etiketa, Marka Identitatea by Pierre Delebois is a highly esteemed winner of the very prestigious 2021 Brontzezko Saria A' Design Award in Ontziketa Diseinua Competition Category.
BrontzeOntziketa· 2021
Germain Robin California Brandy Botila Etiketa, Marka Identitatea
Client: E&J Gallo
Brontzezko Saria A' Design Award Winner in Ontziketa Category
Verified Award Winner
Verify Award Status for #112020The Design
About Germain Robin California Brandy Botila Etiketa, Marka Identitatea
Germain-Robin California Brandy Kaliforniako brandy baterako marka-identitatearen eta botila-etiketaren diseinua da. Identitate bisuala garbia eta zuzena da, markaren izaera apaingarririk gabeko baina konpromisorik gabeko izaera islatzen duena. Logotipoak sortzaileen bi izenak pilatzen ditu, marra fin batek bereizita, exekuzioan irudimenaren eta zorroztasunaren arteko oreka adierazteko. California Alembic brandyak eskuz landutako paper zuriko etiketa bat darama, aldaera gorriz adierazten duena, destilazio- eta hazte-metodoen deskribapen zehatzarekin.
The Recognition
About the Brontzezko Saria A' Design Award
Germain Robin California Brandy Botila Etiketa, Marka Identitatea Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Germain Robin California Brandy Botila Etiketa, Marka Identitatea oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Germain Robin California Brandy Botila Etiketa, Marka Identitatea beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- forceMAJEURE was asked to rebrand Germain-Robin, staying true to the ethos of the founders while providing the quality and premium queues to make Germain-Robin the brandy of choice for connoisseurs. Emulating the core brand value of unembellished while still being uncompromising, they chose to create a clean and straightforward look for the branding, and the new visual identity.
The logotype express the quiet and confident attitude of the brand: the name of the two founders are stacked and elegantly separated by a thin line: a quest for a perfect balance, the equilibrium between imagination and a rigor in execution.
The minimalist approach to the packaging of the 2 brandies follow the same philosophy:
The California Alembic brandy has a humble white crafted paper label that notes the variant in red, and a precise description of the distillation and aging methods of the brandy. - Inspiration
- Germain-Robin began in 1982 as the unlikely union of two creative minds: Ansley Cole, a professor and Hubert Germain-Robin, a Cognac distiller. The two partnered to create Germain-Robin, the first California brandy that broke free from the constraints of Cognac. They crafted their brandy from traditional, alembic Cognac stills, but using unconventional, flavorful and complex California wine grapes. Embracing the rich tradition of hand-distillation while harnessing the potential of California wine, they set a new standard of excellence in brandy that has been recognized worldwide. Germain-Robin continues that tradition today – advancing the art of fine California brandy into a new era.
- Team Members
- Pierre Delebois, Executive Creative Director
Tim Devereaux, Art Director
Steve Assandri, Production Manager
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