Gamma Banku Pribatua by Victor Weiss is a highly esteemed winner of the very prestigious 2023 Brontzezko Saria A' Design Award in Luxuzko Diseinua Competition Category.
BrontzeLuxua· 2023
Gamma Banku Pribatua
by Victor Weiss
Client: Victor Weiss
Brontzezko Saria A' Design Award Winner in Luxua Category
Verified Award Winner
Verify Award Status for #147498The Design
About Gamma Banku Pribatua
Gamma aberastasun kudeaketarako gonbidapen bidezko klub gisa diseinatutako banku pribatua da. Bazkidetza metodologia zehatz baten eta ondasunen ebaluazio baten bidez ematen da. Diseinuak banku antzinako baten ukitu klasikoak errespetatzen ditu eta instalazio modernoak gehitzen ditu. Lanak izendapena, marka-estrategia, identitate bisuala, produktu-garapena, arkitektura eta diseinu grafikoa biltzen ditu. Bazkide berri bakoitzak sinadura-pakete bat jasotzen du, Gamma Club irekitzen duen urrezko txanpon batekin, zigarro-kutxa batekin eta rodiozko luma batekin. Helburua giza harremana gizarte digital batean zaintzea da.
The Recognition
About the Brontzezko Saria A' Design Award
Gamma Banku Pribatua Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Gamma Banku Pribatua oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Gamma Banku Pribatua beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Gamma is perceived as not only a bank, but a private group and invitation-only club. In order to join Gamma you must have more than a high net worth. Gamma is about solid capital, it applies detailed methodology and evaluation of assets for member approval. The status and experience provoke this desire to be inside Gamma, the membership is a statement.
- Tags
- Confidentiality, Experience, Prestige, Expertise, Investment, Profit, Transparency, Consultant, Exclusivity, Security, Premium, Incentive, Status, Trust, Credit, Financial
- Design Challenge
- The biggest challenge was to set up a dream team in order to create this very high end technical project. We created Gamma from scratch the Naming, Brand Strategy, Visual Identity, Product Development, Architecture, Graphic Design, Type Design, Photo Retouch, Video Production and more.
- Research
- It is a challenge to ride against the tendency waves in design, when brands have worked towards minimalizing physical contact and personal experience. Gamma goes the opposite direction. When one signs the membership contract, they are given a signature package which includes: the exclusive Gamma gold coin which is a key to access the Gamma Club, a box of exclusive Cuban cigars by Arturo Fuente and a unique rhodium pen.
- Inspiration
- To Preserve Human Interaction in a Digital Society." The target audience is Gen X upper class. We focused in creating an exclusive brand for wealth management. With respect to the classic touch points of an antique bank and incorporated modern facilities, Gamma aims to provide the best and most exclusive experience in banking services.
- Project Duration
- The project was initiated in April 2019, and was concluded in June 2020.
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