Whirlpool India Design Team diseinatzailearen Whirlpool Protton Nxt Hiru Ateko Hozkailua lana 2026 Zilarrezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Etxetresna Elektrikoen Diseinua Lehiaketa Kategorian.
ZilarEtxetresna· 2026
Whirlpool Protton Nxt Hiru Ateko Hozkailua
diseinatzailea: Whirlpool India Design Team
Bezeroa: Whirlpool Of India Limited
Zilarrezko Saria A' Design Award Irabazlea Etxetresna Kategorian
Egiaztatutako Sari Irabazlea
#181869 Sariaren Egoera EgiaztatuDiseinua
Whirlpool Protton Nxt Hiru Ateko Hozkailua Diseinuari Buruz
Protton Nxt Indiako hiri-etxeetarako diseinatutako hiru ateko hozkailua da. Hirugarren ateak 34 litroko tiradera freskagarri bat dauka, fruta eta barazkietarako berariaz pentsatua, Indiako sukaldeetan maizen erabiltzen diren elikagaiak baitira. Tiradera bereiziak hotz-aire galera murrizten du konpartimentu nagusian. Active Deo funtzioak usainen nahasketa mugatzen du, eta Freshpad funtzioak barazkien tiraderako aire-zirkulazioa hobetzen du. Apal eta errail erregulagarriei esker, biltegiratzea berrantolatu daiteke beharrak aldatzen diren heinean. Hozkailuak R600a hozgarria erabiltzen du, eta egiturazkoak ez diren piezak plastiko birziklatuz eginda daude.
Aintzatespena
Zilarrezko Saria A' Design Award Sariari Buruz
Whirlpool Protton Nxt Hiru Ateko Hozkailua Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Whirlpool Protton Nxt Hiru Ateko Hozkailua erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Whirlpool Protton Nxt Hiru Ateko Hozkailua jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.
Diseinuaren Atzean
Prentsa-kita
Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.
- Propietate Bereziak
- Whirlpool 3 Door Protton NXT is a novel approach in the saturated refrigeration market, distinguished by its unique format and contemporary design. Meticulously designed to cater to the evolving lifestyles of urban Indian consumers in Tier 1 and 2 cities, this innovative product seamlessly blends progressive aesthetics with enough expression to resonate with the Indian consumer sensibility. This bold design choice enhances the product's aesthetic appeal, making it a standout choice for the consumer.
- Neurriak eta Ontziratzea
- Dimensions(whd)(in cm) : (56 x 175 x 52)
Weight: 64.7Kg
Capacity: 250L and 237L
Consumes Less Energy Than 1 LED Bulb
360 degree enhanced cooling with Fresh Flow
43% lesser cold air loss vs 2 Door top mount
No odor mixing with Active Deo
34L Vegetable Crisper to store fruits and vegetables
15 days of Freshness with Microblock technology - Etiketak
- Refrigeration, Whirlpool, Multidoor, India, Appliance, Top-mount, Refrigerator, MakeinIndia, Protton NXT
- Produkzio Teknologia
- The product retains Whirlpool's core cooling expertise in Freezer and Refrigerator cabinets. The dedicated Veg compartment in the form of a drawer cabinet is further empowered with the Active Deo feature reducing odor mixing and Freshpad which ensures better air circulation and thus keeping the food fresher for a long time. This product is going to be manufactured in Whirlpool's production facility made with a high focus on quality and safety, while ensuring that our plants comply with all environmental laws. The products are reengineered and upgraded as per the latest government approved energy ratings. This being a product catering to consumer segment conscious of electricity consumption, will be having competitive energy efficiency. Whirlpool has phased out Ozone Depleting Substances (ODS) and will be using a greener refrigerant R600a, a hydrocarbon with zero ODS and GWP of 8. Additionally, all the non-structural components are made with recycled plastic.
- Diseinu Erronka
- Having conducted research to innovate refrigerator features in India, we encountered a complex challenge deeply rooted in profound cultural and dietary diversity. The habits we analyzed revealed drastically varied storage needs. Diverse behavioral patterns had to be decoded to arrive at insights relevant to the entire spectrum. Crucially, the Indian consumer's reliance on fresh produce highlighted a strict requirement for an enlarged, dedicated vegetable zone with freshness prolonged. Ultimately, our greatest hurdle was having these localized insights synthesized into adaptable cooling and freshness features successfully tailored to the everyday rhythms of the diverse Indian kitchen.
- Ikerketa
- To ensure the product's success, we conducted extensive consumer research which involved ethnographic research and subsequent heuristic evaluation. This allowed us to understand the consumer behavior pattern and identify key consumer needs specific to the target audience and translate them into innovative design solutions stepping up the freshness retention of food items. We have also identified and addressed several consumer concerns, specifically regarding cooling loss during frequent door openings. In the Indian market, the vegetable zone is the most frequently accessed part of the refrigerator. By providing a dedicated compartment for this section, we can effectively prevent air loss within the main refrigerator body.
- Inspirazioa
- Modern lifestyles and India's predominantly vegetarian population have led to a growing demand for refrigerators with ample storage space for fresh produce. Whirlpool Protton addresses this need by offering a unique three-door format with a dedicated compartment for fruits and vegetables.
Key consumer needs were identified and translated into innovative design solutions such as a large vegetable drawer and freshness features like Active Deo, Microblock and Freshpad. While Active Deo feature reduces food odor, Freshpad improves air circulation in the Vegetable compartment which helps in retaining the freshness of stored items. - Proiektuaren Iraupena
- Project Duration: 18months
Location: Design: India Design Studio, Whirlpool India Head Office, Gurgaon
Development and Production: Whirlpool India Refrigeration Plant, Pune - Eragiketa Fluxua
- Whirlpool Protton NXT Refrigerator takes care of the core consumer requirements. The space management of the shelves and the bins follows consumer storage pattern and needs. Additional rails allow users to adjust shelf positions based on their changing storage needs and usage patterns. A primary feature is the Crisper Drawer, a dedicated compartment for fruits and vegetables. Its smooth-glide design ensures easy, one-step access to all stored produce.
- Patenteak
- Design IP Filed for External Aesthetics.
Design IP Filed for FreshPad. - Taldekideak
- Chandradhar Singh Rathore, Ritesh Ramankutty
- Irudi Kredituak
- NA
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