Wen Liu and Xianwen Wu diseinatzailearen Yedao Lugui Baijiu Edari Ontziratzea

Wen Liu and Xianwen Wu diseinatzailearen Yedao Lugui Baijiu Edari Ontziratzea lana 2020 Zilarrezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.

ZilarOntziketa· 2020

Yedao Lugui Baijiu Edari Ontziratzea

diseinatzailea: Wen Liu and Xianwen Wu

Bezeroa: Hainan Yedao Liquor Developemt Co., Ltd

Zilarrezko Saria A' Design Award Irabazlea Ontziketa Kategorian

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Egiaztatutako Sari Irabazlea

#88698 Sariaren Egoera Egiaztatu

A' Design Award-en Ikusi Prentsa-oharra Sari-bereizgarria

Koloreak

Diseinua

Yedao Lugui Baijiu Edari Ontziratzea Diseinuari Buruz

Yedao Lugui Baijiu Txinako hegoaldeko Hainan probintziako likore marka baten ontziratze diseinua da. Hainango zortzi paisaia leku ezagun ilustrazio gisa aurkezten dira beira botilaren aurrealdean. Lepoko etiketa kolore desberdin batez bereizten da. Kanpoko kutxa akrilikoz eta paperez egina dago, barruko botila ilustratua argi ikus daiten. Kutxan urrezko zigilua eta zeta inprimaketa aplikatzen dira, eta botila lore erretako lanbide batez amaitzen da. Kolore urdin sinpleak Hainango tokiko kultura eta turismoa islatzen ditu.

Aintzatespena

Zilarrezko Saria A' Design Award Sariari Buruz

Yedao Lugui Baijiu Edari Ontziratzea Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Yedao Lugui Baijiu Edari Ontziratzea erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Yedao Lugui Baijiu Edari Ontziratzea jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: Hainan Province is a famous tourist attraction in the south of China. It has a tropical monsoon climate. Yedao Lugui Baijiu is a well-known brand in Hainan. The idea of producing Yedao Lugui Baijiu is to promote the local characteristics of Hainan. Yedao Lugui Baijiu also conveys Hainan's local tourist culture.
Neurriak eta Ontziratzea: The packaging box size is 325mm in length, 326mm in width and100mm in height.
Etiketak: Yedao Lugui Baijiu, Hainan Tourism Products, Tourism, Hainan Characteristics, Tourist Attraction Illustration
Produkzio Teknologia: The material of the outside box is acrylic and paper. The technology of the outside box uses a gold stamp and silk printing. The material of the bottle is a glass bottle. The technology of the bottle uses a craft of roasted flower. The cover of the bottle uses plastic cover as material and uses baking gold as technology.
Diseinu Erronka: The outcome of box shape design was not ideal in the early stage, as the product details were not well displayed. The design made continuously improved in the later stage. The result of the packaging design seems more prominent in the display effect and shelf placement.
Ikerketa: The research background is about Hainan's tourism culture. After researching on the product market, visiting the field of Hainan, and reading online sources, thus we find the representative scenic spots of Hainan's tourism culture. The design is mainly based on the form of illustration. The design highlights the product features. It also highlights the theme of the tourist product.
Inspirazioa: The idea of design is to promote local cultural characteristic and tourist culture of Hainan, so the design applies the eight scenic spots of Hainan as a creative idea. The design in order to create an interaction between product, tourist and scenic spot, so those eight famous tourist attractions are presented in illustration form on the face side of the bottle. The design tries to produce an impressive effect to the tourists for spreading the idea of the product. The neck label is distinguished by a different colour. The surface of the outside box is made of transparent acrylic, so the illustration of the product bottle in the inside can be clearly seen. The overall colour of the design is blue with a simple style. It creates a good display effect. The design has the characteristics of Hainan.
Proiektuaren Iraupena: The project started in October 2018 and finished in May 2019 in Shenzhen.
Eragiketa Fluxua: Hainan is a famous tourist attraction with Chinese characteristics. In order to promote Hainan's tourism culture to the public, so the design uses the iconic eight tourist attractions of Hainan on the illustration. The illustration on the front of the bottle seems to directly communicate with the audience. The design tries to impress the audience for spreading the idea of the product.
Taldekideak: Designer: Wen Liu
Designer: Xianwen Wu
Designer: Weijie Kang
Irudi Kredituak: Image #1: Creator Wen Liu, Yedao Lugui Baijiu 2019.
Image #1: Creator Xianwen Wu, Yedao Lugui Baijiu, 2019.
Image #1: Creator Weijie Kang, Yedao Lugui Baijiu, 2019.
Image #1: Illustrator Shuanglong Wang, Yedao Lugui Baijiu, 2019.