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Pohihi Sarrerako Kontsola by JOHI Furniture & Design

Pohihi Sarrerako Kontsola by JOHI Furniture & Design is a highly esteemed winner of the very prestigious 2020 Burdinazko Saria A' Design Award in Altzari Diseinua Competition Category.


BurdinaAltzariak· 2020

Pohihi Sarrerako Kontsola

by JOHI Furniture & Design

Client: JOHI Furniture & Design

Burdinazko Saria A' Design Award Winner in Altzariak Category

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The Design

About Pohihi Sarrerako Kontsola

Pohihi etxe modernoetarako biltegiratzeko diseinatutako sarrerako kontsola bat da. Gorputza pagondo tindatuz eginda dago, eta lau tiraderen aurrealdeak monkeypod egurrez daude eginda. Tiraderak pagondo solidoz eraikita daude eta egurrezko gidariez irristatzen dira. Eskuz ehundutako Danimarkako soka trokelatuak armairuaren atea eta apal baxu bat osatzen ditu. Ehundutako ateak azalera dekoratibo eta heldulekutzat funtzionatzen du aldi berean, heldulekurik bereizirik ez baitago instalatuta. Itxidura magnetikoek atea itxita mantentzen dute, eta barnealdeak apal bat dauka. Ehunketak arabiar eta hawaiar kultura-tradizioak islatzen ditu.

The Recognition

About the Burdinazko Saria A' Design Award

Pohihi Sarrerako Kontsola Burdinazko Saria A' Design Award irabazlea da, ondo diseinatutako sorkuntzetatik espero diren eskakizun profesional eta industrialak betetzen dituzten diseinu onei ematen zaien aitorpen prestijiotsua. Burdin-mailako irabazleek beren sortzaileen trebetasun handia, espezializazio handia, adituen ulermena eta sormen-gaitasuna erakusten dituzte. Pohihi Sarrerako Kontsola oso estimatua, miretsia eta maitea den sorkuntza izatea espero da, praktikoa eta berritzailea dena. Burdinazko Saria A' Design Award irabazi duen diseinu honek sektoreko praktika onenak integratzen ditu eta know-how-ari eta talentuari lotutako ezaugarri tekniko gaituak ditu. Pohihi Sarrerako Kontsola zehaztasunagatik errespetatua den lana da, eta mundua leku hobea egiten laguntzen duten bizi-kalitatearen hobekuntzak eskaintzeko diseinatua dagoena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Monkeypod drawer fronts & handwoven laced danish cord stand out as highlights of this piece, framed with a stained beech body. The drawers are completed with solid beech, sliding naturally on wooden tracks. The danish cord cabinet door gives this piece a unique, clean, organic touch. Open the cabinet door to find a spacious interior with shelf. With an easy push the magnetic fittings will secure it closed. Mirroring the woven door, a low shelf allows a gorgeous touch, functional and decorative.
Dimensions & Packaging
W 394mm x L 1156mm x H 1067mm
Tags
furniture, home, joinery, weaving, residential, interior, storage, modern, living
Production Technology
Materials-wise, we needed to design around Hawaii's fluctuating climate, throughout the year moving from from humid to dry, hot to cold. For this reason, we chose to make the frame in dimensionally stable hardwood plywood and use traditional wood joinery that accounts for wood movement.

You'll find more about our approach to weaving and reason for weaving with laced danish cord in the Research section.
Design Challenge
One of the most challenging aspects of designing a piece with multicultural intent is leaving flexibility for future clients or customers to impart their own style and interpretation on it. There's also much more to share from a cultural and locale perspective than what is stereotypical. There is more to island style than white washing wood; more to Hawaiian design than kapa motifs. There is more to Arab art than calligraphy and geometric pattern. Our goal was to design a contemporary piece that represented a common ground of our cultures and felt true to ourselves.
Research
We challenged ourselves to design around commonalities in Arab and Hawaiian cultural practices. We looked to our personal experiences from youth to adulthood as well as cultural readings and contemporary practice in both areas. Rather than focusing on visual pattern, we were drawn to the process of weaving.

In the Arab world, Sadu (السدو) is the tradition of geometric embroidery for furnishings, rugs and saddles. This practice is historically carried out by the women of Bedouin communities, and it offers a chance to gather and share news and stories. As the world changes, this tradition is being left behind and is now considered a UNESCO Cultural Heritage Tradition in need of safeguarding.

The same may be said of needing to safeguard knowledge here in Hawai'i of making and using cordage. Within Polynesian voyaging, fishing, and land cultivation culture, there was always great need to create strong durable kaula (cord/rope) from available natural resources. The plants often used include olona, pulu niu (coconut husk fiber) & hau (sea hibiscus). After gathering and crafting certain sizes and lengths of cordage, it could be used for canoe lashings, carrying handles or net bags, slings, sandals, a sewing material, and more.

In reviewing weaving materials, we settled on weaving with laced Danish cord, a paper base product that began gaining popularity for use in furniture after WWII. Most cords feature a 3-ply construction, where paper is twisted together to produce a very strong laced cord. While it can be a little tricky to work with at times, knotting up on itself and untwisting, the cord is a perfect material choice for stressed applications and longevity in furniture.

Experimenting with different weaving styles, we ultimately found the design needed variation between a less complex weave and one with more density to create a stronger visual dynamic.
Inspiration
Designed to tuck away bits and bobs while jointly displaying household favorites. We strove to highlight weaving, as it is an important technique used in my family's cultures, Arab and Hawaiian. As modern homes tend to get cluttered quickly, it was important to create a clean aesthetic that could l provide ample storage. Together, the wood and laced danish cord are intended to bring a warm modern feel to the home.
Project Duration
Location: Haliimaile, Maui, Hawaii, USA
Year: 2019
Operation Flow
The handwoven Danish cord of the cabinet door acts both as artistic visual interest and a type of handle, as no distinct handle is in the design. The drawer handles are similarly low profile to let the clean lines of the overall design shine.
Patents
Copyrights belong JOHI LLC, 2019
Team Members
Holly Badr-El-Din
Image Credits
Image #1 - #5: Photographer Raja Badr-El-Din, Pohihi Entry Console, 2019

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