Noxx Bottle Design بسته‌بندی by Res Zinniker is a highly esteemed winner of the very prestigious 2021 جایزه نقره‌ای A' Design Award in طراحی بسته‌بندی Competition Category.
نقرهبسته‌بندی· 2021
Noxx Bottle Design بسته‌بندی
by Res Zinniker
Client: Eisbock Brewery Zug, Switzerland
جایزه نقره‌ای A' Design Award Winner in بسته‌بندی Category
Verified Award Winner
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About Noxx Bottle Design بسته‌بندی
کارخانه آبجوسازی تازه‌تأسیس Eisbock از طراح گرافیک و تصویرگر Res Zinniker درخواست طراحی بسته‌بندی کرد. نقطه شروع، نام Noxx و بطری سیاه بود. طرح مستقیماً روی شیشه چاپ شد و علاوه بر رنگ سفید، برای هر نوع رنگ مخصوصی انتخاب گردید. تاریک همچون شب (Noxx)، مجموعه‌ای با موجودات وهم‌انگیز که تخیل را برمی‌انگیزند، خلق شد.
The Recognition
About the جایزه نقره‌ای A' Design Award
Noxx Bottle Design بسته‌بندی برنده جایزه نقره‌ای A' Design Award است، شناختی فوق‌العاده معتبر که به طراحی‌های سطح بالای زیبا، والا و تأثیرگذار اعطا می‌شود. برندگان نقره آثاری بسیار درخشان و فوق‌العاده خلاق‌اند که تخصص، استعداد و تیزبینی برجسته طراحان خود را نشان می‌دهند. از Noxx Bottle Design بسته‌بندی انتظار می‌رود اثری شگفت‌انگیز و نمونه باشد که به‌طور چشمگیری حرفه‌ای و عمیقاً نوآورانه است. این طراحی برنده جایزه نقره‌ای A' Design Award اختراعی بسیار قابل‌توجه و ستوده است که سود می‌رساند و مرزهای هنر، علم، طراحی و فناوری را پیش می‌برد. Noxx Bottle Design بسته‌بندی آفرینشی است که به آن بسیار رشک برده می‌شود، خواسته‌ها را بیدار می‌کند، احساسات مثبت می‌آورد و حیرت و شگفتی برمی‌انگیزد.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The newly founded Eisbock brewery asked the graphic designer and illustrator Res Zinniker for a packaging design. The starting point was the name NOXX and the black bottle. The design was printed directly on the glass and a special color was selected for each type in addition to white. Dark as night (NOXX), a series with eerie creatures that stimulate the imagination was created.
- Dimensions & Packaging
- Longneck Beer Bottle, Height 226.5mm, circumference 189mm, printable area 189x79mm.
- Tags
- Craftbeer, Screenprint, Bottle, Switzerland, Creepy, Creatures
- Production Technology
- Screen printing on glass.
- Design Challenge
- The exchange of ideas with the customer side was quite easy and we quickly agreed on the direction we were taking. The hardest part was to convey the uncanny feeling onto the bottle. Much work has been done on the details of the creatures and various variants have been discarded.
- Research
- In the beer industry in particular, a new product is about attracting attention. There's no point in packing an excellent beer in a mediocre design. The client's demands were clear - they wanted both at an excellent level. In the research, the stories of H.P. Lovecraft emerged with its eerie world. This feeling was to be transferred to the packaging. There was a lively exchange with the customer, where various monsters were discussed and many sketches were sent back and forth. The realization took place with Clip Studio Paint and Adobe Illustrator.
- Inspiration
- H.P. Lovecraft and other characters from comics and illustration books. Thomas Ott inspired me to illuminate the motifs darkly and eerily.
- Project Duration
- The project started in January 2017 in Zug, Switzerland and ended with the completion of the entire series in June 2018.
- Operation Flow
- The packaging must immediately attract attention and stick with the consumer as name and appearance.
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