Gaenyeomsuda کتاب درسی by Miraen Design Team is a highly esteemed winner of the very prestigious 2023 جایزه برنزی A' Design Award in طراحی آموزش، کمک آموزشی و محتوای آموزشی Competition Category.
برنزآموزش· 2023
Gaenyeomsuda کتاب درسی
Client: Mirae-N
جایزه برنزی A' Design Award Winner in آموزش Category
Verified Award Winner
Verify Award Status for #148329The Design
About Gaenyeomsuda کتاب درسی
متن کتاب: گنیوم‌سودا یک کتاب درسی ریاضی است که برای دانش‌آموزان نوجوان طراحی شده است. این نام، شکل کوتاه‌شده‌ی عبارتی است به این معنا که در ریاضیات، مفاهیم همه‌چیز هستند. لوگو با استفاده از طرح‌مایه‌ی حباب گفت‌وگو و سبکی دست‌نویس طراحی شده است که بازتاب‌دهنده‌ی اختصارسازی و شخصی‌سازی رایج در فرهنگ نوجوانان است. هدف این است که مطالعه‌ی ریاضی مانند گفت‌وگو با یک دوست احساس شود، تا دانش‌آموزان بدون هیچ نگرانی کتاب را باز کنند. ابعاد کتاب ۲۱۰ در ۲۶۰ میلی‌متر است. تمام صفحات با روکش مات لمینت شده‌اند و لوگو و تصویرسازی‌ها با اپوکسی شفاف پوشش داده شده‌اند.
The Recognition
About the جایزه برنزی A' Design Award
Gaenyeomsuda کتاب درسی برنده جایزه برنزی A' Design Award است، شناختی بسیار معتبر که به طراحی‌های برجسته‌ای اعطا می‌شود که با خلاقیت، نبوغ و زیرکی متمایز می‌شوند. برندگان برنز مصنوعاتی بسیار ماهرانه و چشمگیر خلاق‌اند که تجربه گسترده، تخیل و ابتکار طراحان خود را تأیید می‌کنند. از Gaenyeomsuda کتاب درسی انتظار می‌رود شیئی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که به‌طور چشمگیری حرفه‌ای و نوآورانه است. این طراحی برنده جایزه برنزی A' Design Award بهترین رویه‌ها را در هنر، علم، طراحی و فناوری در خود جمع می‌کند و به سبب توجه به جزئیات برجسته است. Gaenyeomsuda کتاب درسی نیازها را زیبا برآورده می‌کند، به خواسته‌ها دست می‌زند، احساسات را مجذوب می‌سازد و کنجکاوی را برمی‌انگیزد.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- GAENYEOMSUDA was made with the purpose to provide easy access to the students. The brand name GAENYEOMSUDA is an abbreviation that comes from the sentence 'concept is everything in math' and it contains its identity as well. Abbreviation and customizing, which represent the teen’s culture, were reflected in the logo to intuitively express the brand concept which is to show that tough math concepts can be studied with joy just like having a chat with a friend.
- Dimensions & Packaging
- 210mm x 260mm
The whole page was matte laminated and the logo and the pictures were coated with epoxy - Tags
- Textbook,Education,Print,Design,Branding
- Production Technology
- The brand concept, which is to encourage studying math with joy as if chatting with a friend, was expressed in the form of a speech balloon. The hand-drawn looking logo design and the illustration interest the students. People who have experience scribbling on the cover of textbooks being tired of studying must know what this is showing.
Happy memories will make it easier to start studying - Design Challenge
- Studying is difficult to most people including math. Various ways to solve this problem are being researched but no solution’s been found to be satisfying. Many ways were thought of to provide easier start to studying and using foil printing (black foil) was one of the things that could interest the users. However, there was a risk of error when massively produced, therefore, transparent epoxy was used for both the logo and the pictures to solve the problem
- Research
- Math is hard and boring to most of the students and there is even an expression that says SUPOJA which means ‘people who have given up on math’. However, there is an easy way to start studying math. This project was started with the purpose of making students open the book without feeling uneasiness towards math like the famous Aristotle’s saying ‘well begun is half done’. This will help students who might have been afraid of math start studying math
- Inspiration
- Inspiration was sought after the teens’ culture who are the main targets of the book. They enjoy communicating with their own language in their own world. Prime examples would be customizing and abbreviation. One’s own diary is written without any templates but rather done with the flow of his/her own thoughts with the collection of the things he/she likes. -Customizing.
Communicate in their own language. - Abbreviation.
Speech balloon was selected as the motif inspired by the above. - Project Duration
- The project was from August 2022 to November 2022 and it went on sale from December 2022
- Operation Flow
- Various applications utilizing the brand such as daily appliances, stationaries, etc. are introduced to create friendly vibe around math as it is used naturally on a daily basis. As the brand becomes more familiarized, math won’t be hated so much at least.
- Team Members
- MiraeN design team
Creative Director Hyunji Son
Brand Design Kiwook Kim, Wookhoon Kwon
Media Design Seyoung Hong
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