Bolgrad شراب گازدار by Valerii Sumilov is a highly esteemed winner of the very prestigious 2023 جایزه نقره‌ای A' Design Award in طراحی بسته‌بندی Competition Category.
نقرهبسته‌بندی· 2023
Bolgrad شراب گازدار
Client: Shumi Love Design
جایزه نقره‌ای A' Design Award Winner in بسته‌بندی Category
Verified Award Winner
Verify Award Status for #151363The Design
About Bolgrad شراب گازدار
خط بولگراد شراب‌های گازدار ایتالیایی ادای احترامی به سنت‌های کلاسیک ایتالیایی شراب‌سازی است. هدف ما برجسته کردن تازگی برند، آرزوی آن برای آینده بود. برای اطمینان از اینکه محصول تا زمانی که ممکن است در بازار مرتبط باقی نمی ماند بلکه از نظر ظاهری سال ها جلوتر از رقبای اصلی خود باقی می ماند. برای ایجاد برچسب از کاغذهای هنری ویژه، لاک لمسی، فویل مهر زنی و برجسته سازی استفاده شده است. همه اینها با هم تصویر کلی محصول را ایجاد می کند و آن را برای مصرف کننده جذاب می کند.
The Recognition
About the جایزه نقره‌ای A' Design Award
Bolgrad شراب گازدار برنده جایزه نقره‌ای A' Design Award است، شناختی فوق‌العاده معتبر که به طراحی‌های سطح بالای زیبا، والا و تأثیرگذار اعطا می‌شود. برندگان نقره آثاری بسیار درخشان و فوق‌العاده خلاق‌اند که تخصص، استعداد و تیزبینی برجسته طراحان خود را نشان می‌دهند. از Bolgrad شراب گازدار انتظار می‌رود اثری شگفت‌انگیز و نمونه باشد که به‌طور چشمگیری حرفه‌ای و عمیقاً نوآورانه است. این طراحی برنده جایزه نقره‌ای A' Design Award اختراعی بسیار قابل‌توجه و ستوده است که سود می‌رساند و مرزهای هنر، علم، طراحی و فناوری را پیش می‌برد. Bolgrad شراب گازدار آفرینشی است که به آن بسیار رشک برده می‌شود، خواسته‌ها را بیدار می‌کند، احساسات مثبت می‌آورد و حیرت و شگفتی برمی‌انگیزد.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Bolgrad brand is expanding its product range, and its portfolio now includes a line of classic Italian sparkling wines. The sparkling wines are produced and bottled in Italy under the supervision of Bolgrad. We were tasked with the comprehensive branding of a collection of classic Italian sparkling wines.
- Dimensions & Packaging
- Necklaces: 100 mm X 27 mm
Label: 64 mm X 65 mm
Paper: Fasson Orion Frozen Diamond Plus - Tags
- italian, sparkling, wine
- Production Technology
- bottle design, brand concept development, trade mark design, package design.
The use of advanced post-printing processes was thoughtfully planned out for the label. Their combination and use won't go unappreciated by the consumer.
Paper: Fasson Orion Frozen Diamond Plus
Post-print: silver stamping, embossing, tactile varnish - Design Challenge
- The core idea revolves around the bubbles that are so pleasing on hot summer days. Reinforcing this idea, we took this image as the central one and made it an eye-stopper — the main, attention-grabbing element of the label. As a result, the label has a unique cut-out — three bubbles form a cut-through. Through the holes you can see the product itself.
- Research
- We did market research on the competitive shelf. As a result of the research it became clear to us that Italian sparkling wines are not only about style, breed and brevity. But also mood, atmosphere, a special feeling and passion. That is what we tried to reflect in the design.
- Inspiration
- What made this project special was the fact that we had to carefully transmit the spirit, atmosphere, and perception of real Italian sparkling wines while giving the consumer a clear understanding that they are dealing with a familiar brand. While working on the branding we always kept in mind that Italian sparkling wines are not just about style, breed, and brevity. They also have a mood, an atmosphere, that special passion, and sensation. This is what we tried to express in the design.
- Project Duration
- The project started in summer 2022 in Kiev, Ukraine.
- Operation Flow
- The label has unique elements that are cut through the label itself. When we glue the label to the bottle, we are able to see through the bottle through the cutouts that are formed. This gives additional visual value to the product and attracts the consumer's attention.
- Patents
- Copyright for all texts, images, designs, logo, website design www.shumilovedesign.eu belong to the company SC "SHLD GRUP" SRL.
All rights reserved.
© SHUMI LOVE DESIGN™, 2023
© VALERII SUMILOV, 2023
© SHLD GRUP SRL, 2023 - Team Members
- Creative & Design Director: Valerii Sumilov
Designer: Valerii Sumilov
Visualizer: Maxim Kulikov - Image Credits
- Image #1 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #2 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #3 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #4 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #5 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
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