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Texts From Graphics کتاب by Reset Co.

Texts From Graphics کتاب by Reset Co. is a highly esteemed winner of the very prestigious 2020 جایزه آهنی A' Design Award in طراحی رسانه چاپی و منتشرشده Competition Category.


آهنچاپ· 2020

Texts From Graphics کتاب

by Reset Co.

Client: Reset Co.

جایزه آهنی A' Design Award Winner in چاپ Category

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Verified Award Winner

Verify Award Status for #88219

Colors

The Design

About Texts From Graphics کتاب

متونی از گرافیک کتابی است شامل مقالاتی که توسط استادان طراحی گرافیک یک برنامه دانشگاهی در مکزیک نوشته شده است. این مقالات ایده‌ها و دغدغه‌هایی درباره طراحی را بیان می‌کنند. یک سیستم تصویرنگاری برای ساده‌سازی مفاهیم پیچیده مطرح‌شده در متون طراحی شده است و مجموعه آیکون‌ها در هر فصل تغییر می‌کند. سلسله‌مراتب، انتخاب تایپوگرافی و ترکیب‌بندی، پیام‌های اصلی را برجسته می‌کنند و خوانشی سبک و روان را پشتیبانی می‌کنند. این کتاب به‌صورت سیاه و سفید روی کاغذ تحریر چاپ شده، بخش‌های آن دوخته شده و با جلدهای سخت که با روکش صیقلی تکمیل شده‌اند صحافی شده است، به‌گونه‌ای که هزینه‌های تولید پایین نگه داشته شده و در عین حال دوام آن تضمین می‌شود.

The Recognition

About the جایزه آهنی A' Design Award

Texts From Graphics کتاب برنده جایزه آهنی A' Design Award است، شناختی معتبر که به طراحی‌های خوبی اعطا می‌شود که الزامات حرفه‌ای و صنعتی مورد انتظار از آفرینش‌های خوب طراحی‌شده را برآورده می‌کنند. برندگان آهن مهارت بزرگ، تخصص بالا، درک کارشناسانه و ظرفیت خلاقانه سازندگان خود را نشان می‌دهند. از Texts From Graphics کتاب انتظار می‌رود آفرینشی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که کاربردی و نوآورانه است. این طراحی برنده جایزه آهنی A' Design Award بهترین رویه‌های صنعت را یکپارچه می‌کند و ویژگی‌های فنی شایسته‌ای دارد که با دانش عملی و استعداد پیوند خورده است. Texts From Graphics کتاب به سبب دقتش محترم است و برای عرضه بهبودهای کیفیت زندگی که به بهتر شدن جهان کمک می‌کنند طراحی شده است.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Texts From Graphics is a collection of essays written by academic authors of the graphic design program at UDEM, expressing their concerns around ideas held about design.

The concept summarizes the creative processes used to solve communication problems by developing an iconographic system that simplifies complex ideas, changing the set between each chapter.

The main ideas are highlighted through hierarchies, typographical selections and compositions; creating a dynamic and light reading.
Dimensions & Packaging
The dimensions of the book are 143mm x 12mm x 221mm.
U V varnish was used in the cover of the book.
Tags
Editorial design, print, vector, typography, icon, grid, university, mexico, black and white, icon system
Production Technology
The design was made in black and white, digital printed on 90 grams bond paper for a low production cost. It was used a section sewn binding method in hard paste to ensure the durability of the book and UV varnish was applied on the cover.
Design Challenge
The main obstacle of this project was the low budget available for the realization of the book. As it is a book made to praise the graphic design of the university high quality and formality was expected, using economical methods and materials.
Research
The creative processes and the design methodologies used in design were deeply analyzed in order to have a better insight of the topics dealt with in the essays, and to be able express effectively the conceps with the iconographic system.
Inspiration
The book originates from the need of the University of Monterrey to represent the graphic design program. The objective is to show the ideas of the professors of the university and the growth that the career has had through their professional perspective.
Project Duration
The project was realized in 2017 in Monterrey, Nuevo Leon, and was presented in the Vicerrectoria, de Arte, Arquitectura y Diseno (V I A A D) of the University of Monterrey.
Operation Flow
The typographic system created for the publication allows a better understanding of the essays. It is used as an introduction in the section covers to prepare the reader for the complex concepts expressed in the text; and along the pages as visual relief and support.
Team Members
Creative and Art director: Erika Múzquiz
Designer: Ana Lucía González
Editor: Marina Garza
Image Credits
Image #1: Photographer Karina Zertuche, Text From Graphics, 2018
Image #2: Photographer Karina Zertuche, Text From Graphics, 2018
Image #3: Photographer Karina Zertuche, Text From Graphics, 2018
Image #4: Photographer Karina Zertuche, Text From Graphics, 2018
Image #5: Photographer Karina Zertuche, Text From Graphics, 2018

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