Wine Africa بسته‌بندی شراب by Oksana Kashkovskaya is a highly esteemed winner of the very prestigious 2020 جایزه برنزی A' Design Award in طراحی بسته‌بندی Competition Category.
برنزبسته‌بندی· 2020
Wine Africa بسته‌بندی شراب
Client: OK DEsign
جایزه برنزی A' Design Award Winner in بسته‌بندی Category
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- Verified Award Winner
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The Design
About Wine Africa بسته‌بندی شراب
وایـن آفریقا یک طراحی بسته‌بندی برای مجموعه‌ای از چهار شراب است که به رنگ‌های قرمز، آبی، نارنجی و زرد ارائه شده‌اند. هر جعبه از مقوایی با ضخامت متوسط و الیاف طبیعی و بدون پوشش لاکی ساخته شده است. دو روزنه در طرفین مقابل هم روی هر جعبه اجازه می‌دهند نور از بطری عبور کند، به‌طوری‌که رنگ شراب بدون نیاز به نور نزدیک قابل مشاهده باشد. بطری‌ها دارای سطحی مات از جنس شیشه با الگوهایی براق از خطوط و لکه‌ها هستند که برگرفته از طرح پوست حیوانات آفریقایی است. در مجموع هشت حیوان در چهار جعبه ظاهر می‌شوند که یادآور مناظر طبیعی و حیات‌وحش آفریقا هستند.
The Recognition
About the جایزه برنزی A' Design Award
Wine Africa بسته‌بندی شراب برنده جایزه برنزی A' Design Award است، شناختی بسیار معتبر که به طراحی‌های برجسته‌ای اعطا می‌شود که با خلاقیت، نبوغ و زیرکی متمایز می‌شوند. برندگان برنز مصنوعاتی بسیار ماهرانه و چشمگیر خلاق‌اند که تجربه گسترده، تخیل و ابتکار طراحان خود را تأیید می‌کنند. از Wine Africa بسته‌بندی شراب انتظار می‌رود شیئی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که به‌طور چشمگیری حرفه‌ای و نوآورانه است. این طراحی برنده جایزه برنزی A' Design Award بهترین رویه‌ها را در هنر، علم، طراحی و فناوری در خود جمع می‌کند و به سبب توجه به جزئیات برجسته است. Wine Africa بسته‌بندی شراب نیازها را زیبا برآورده می‌کند، به خواسته‌ها دست می‌زند، احساسات را مجذوب می‌سازد و کنجکاوی را برمی‌انگیزد.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This packaging has four different colours type of the wine as red, blue, orange and yellow. Each box has double count from each side and due to this the bright colours of wine possible to see even without close light around. The lines and spots on each bottle has own drawing that is complements full composition of the design and gives the understanding of each exact animal depicted. Thus, appear associations of the landscapes and fauna of Africa.
- Dimensions & Packaging
- size of box: H 33O mm; W 80.5 mm
size of bottle : H 290 mm; W 80 mm - Tags
- package, africa, wine, design, red, blue, orange, yellow, wild
- Production Technology
- The four packaging created from midle thickness cardboard. The paper has natural fibers without additional lacquer shine covering, thus this material from ecology friendly technology. The bottles has the mat glass surface with patterns that coat each bottle with own design. The patterns has the glossy coating. The top of each bottle has the black frosted membrane that save the wine till it will be open.
- Design Challenge
- The main goal for this design was to create the interaction beetween the graphic elements of two different types of animals as part of a whole design. A lot of sketches was created during working process on this packaging. The colours of wine had to be more but to definitive result was choosen only four. Aslo for each bottle was created different pattern that shows only lines and spots characteristic to exact type of animals.
- Research
- This packaging has two apertures from both sides of boxes. It gives light complitely go through inside of bottle and show colours of each wine that has own type as red, blue, orange, yellow. For each class of package was created own graphic elements depens on the land of African continent. Thus, eight animals possible to see and only two different animals on one box. Package design has Zebra and giraffe, leopard and cheetah, monkeys-red colobus and colobus, chameleon-Namaqua and Green Parson.
- Inspiration
- The main inspiration for creating the packaging was the natura of the African continent. The specific shapes of the pattern of animals leather inspired to use them as main graphic elements at the package and on the bottles. The natural colours of the fauna had focus to reflected on the bottles. The four landscapes of Africa had the own display on the design via animals that dwell there.
- Project Duration
- Started in November 2019 was finished in February 2020
- Operation Flow
- For to enjoy the wine just need to open cardboard packaging from the top and and take out the favorite of four types of wines.
- Patents
- Kashkovskaya Oksana 2020
- Team Members
- Kashkovskaya Oksana
- Image Credits
- Kashkovskaya Oksana 2020
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