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Valley Daja Center Sales Myyntikeskuksen sisustussuunnittelu by The Design Code Co.,Ltd

Valley Daja Center Sales Myyntikeskuksen sisustussuunnittelu by The Design Code Co.,Ltd is a highly esteemed winner of the very prestigious 2023 Hopeapalkinto A' Design Award in Sisustusmuotoilu Competition Category.


HopeaSisustus· 2023

Valley Daja Center Sales Myyntikeskuksen sisustussuunnittelu

by The Design Code Co.,Ltd

Client: The Design Code CO.,LTD

Hopeapalkinto A' Design Award Winner in Sisustus Category

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Verified Award Winner

Verify Award Status for #148066

Colors

The Design

About Valley Daja Center Sales Myyntikeskuksen sisustussuunnittelu

Valley Dajia Center Sales on myyntikeskuksen sisätila Wuhanissa, Kiinassa, ja sen pinta-ala on 1622,7 neliömetriä. Suunnittelu on saanut inspiraationsa valonsäteistä, ja siinä yhdistyvät yksinkertaiset geometriset muodot ja hienot linjat. Ensimmäisessä kerroksessa sijaitsee pääasiallinen oleskelutila sekä juhlabaari ja lounge-alueet. Toisessa kerroksessa on pienoismallialue, neuvottelualue, vesibaari, näyttelyalue ja toimistoalue. Materiaaleihin kuuluvat erikoisviimeistelty metalliseoslevy, tumma puu, tumma mosaiikkibetoni, harjattu metalli sekä harmaa ja vaalea mikrosementti. Sisätila yhdistää liiketoiminnan, kulttuurin ja taiteen.

The Recognition

About the Hopeapalkinto A' Design Award

Valley Daja Center Sales Myyntikeskuksen sisustussuunnittelu on Hopeapalkinnon A' Design Award -voittaja, äärimmäisen arvostettu tunnustus, joka myönnetään huippuluokan, upeille ja vaikuttaville designeille. Hopeavoittajat ovat äärimmäisen loistavia ja erittäin luovia teoksia, jotka havainnollistavat suunnittelijoidensa erinomaista asiantuntemusta, lahjakkuutta ja terävyyttä. Valley Daja Center Sales Myyntikeskuksen sisustussuunnittelu:n odotetaan olevan ihana, esimerkillinen teos, joka on huomattavan ammattimainen ja syvästi innovatiivinen. Tämä Hopeapalkinnon A' Design Award -voittajadesign on erittäin merkittävä, ihailtu keksintö, joka hyödyttää taiteen, tieteen, designin ja teknologian rajojen laajentamista. Valley Daja Center Sales Myyntikeskuksen sisustussuunnittelu on laajalti kadehdittu luomus, joka herättää haluja, tuo myönteisiä tunteita ja sytyttää hämmästystä ja ihmetystä.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In Wuhan, a city reputed for open and free atmosphere, the designer attempts to restore a new pattern where business, culture and art coexist. Inspired by light rays, the design handily infuses multiple materials such as radium, and makes simple geometric shapes coherent with fine lines. In an art gallery as dazzling as prism, every visitor will be impressed by the young and dynamic lifestyle.
Dimensions & Packaging
The project covers an area of 1622.7m2,, including reception desk, preface hall, audio video experience, landscape staircase, party bar, sandbox area, negotiation area, water bar, VR game area, children's activity area.
Tags
Sales Center, Art Installation, Trendy Lifestyle, Interior Design, Business
Production Technology
This project is made up of alloy plate special finish, dark wood finish, dark terrazzo, brushed metal finish, texture metal finish, gray microcement and light microcement.
Design Challenge
Based in Wuhan, China Optics Valley is endeavored to be an “Optics Valley of the World". Set in the privileged geographical location and aligning in the aesthetic needs of contemporary young people, this project is intended to build the "Prism Art Life Gallery" with contemporary, artistic and modern attributes. How to integrate the design with the epoch, local development and brand poses a challenge. The designer boldly deconstructs the composition elements of the building façade, exploits irregular matrix changes such as "zigzag" and "X" to distribute bold, exaggerated and future-minded streamlined bodies across all areas, and constructs a 3D, pluralistic and immense artistic atmosphere, which reflects the trendy spirit of the city.
Research
Visual effect is the visitor’s first sense of space. Materials and colors open up infinite possibilities. How to infuse natural environment, local culture and art is the criterion we consider. Given the unique epoch of the project site, we capitalize on new technologies, materials, needs and design trends to impose a positive influence on design and in turn, boost the development of this design.
Inspiration
The expansion of techies boosts the city renewal. The project is designed in a way that subverts the traditional aesthetic standard, uses a trendy art language, and presents an alternative interpretation perspective of spatial sensuality. The city is lit by a beam which reflects the youthful vitality.
Project Duration
The project started the design stage in 2021, constructed in early 2022 and put into operation in November 2022.
Operation Flow
As opposed to ordinary sales space with the first floor exhibiting the main function, the first floor of “Wuhan Optics Valley Dajia Center” showcases the main living space, some youthful venues such as party, cocktail lounge provide techies with the potential exhibit of future life, what you are seeing truly projects aesthetics, interests, trendy ideas and lifestyle. As a continuation of the first-floor elements, the second floor is supplemented by the desired functions including sandbox area, negotiation area, water bar area, exhibition area and office area. Things develop from both ends and go to the extremity, the existence of paradox leads to irreconcilable, prism-like visual aesthetics, reflecting a young and energetic lifestyle.
Team Members
Hard outfit: Zhang Yongyi, Dong Taolue, Wang Chenglong; Soft dress: Xia Jinbo Lai Zeyu

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