Renata-A Emballage de shampooing by Hsiao Che Hou is a highly esteemed winner of the very prestigious 2021 A' Design Award d'Argent in Design d'Emballage Competition Category.
ArgentEmballage· 2021
Renata-A Emballage de shampooing
Client: Renata
A' Design Award d'Argent Winner in Emballage Category
Verified Award Winner
Verify Award Status for #111576The Design
About Renata-A Emballage de shampooing
Renata-A est un flacon de shampooing conçu pour une marque de soins capillaires. Le corps du flacon est réalisé dans un matériau biosourcé issu de tiges de thé mises au rebut, collectées auprès de producteurs de thé de Taïwan. Ce matériau remplace 40 pour cent du plastique pétrochimique et contribue à réduire les émissions de carbone. Le flacon est aussi résistant que les contenants en plastique conventionnels, il est recyclable et ne libère aucune substance toxique dans le sol après incinération. L'emballage renferme un shampooing élaboré à partir d'extraits de plantes médicinales chinoises, et le design incarne le thème de la régénération.
The Recognition
About the A' Design Award d'Argent
Renata-A Emballage de shampooing est lauréat de l'A' Design Award d'Argent, une reconnaissance énormément prestigieuse décernée à des designs haut de gamme, superbes et impressionnants. Les lauréats Argent sont des œuvres tout à fait brillantes et extrêmement créatives qui illustrent l'expertise, le talent et la perspicacité remarquables de leurs concepteurs. Renata-A Emballage de shampooing est censé être une œuvre merveilleuse, une vitrine de savoir-faire, remarquablement professionnelle et profondément innovante. Ce design lauréat de l'A' Design Award d'Argent est une invention très notable et admirée, qui sert l'art, la science, le design et la technologie et en repousse les limites. Renata-A Emballage de shampooing est une création très enviée qui éveille les désirs, apporte des sentiments positifs et suscite émerveillement et étonnement.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The natural bottle as a starting point is made from Taiwanese tea stems, making it environmentally friendly and everlasting. The design uses the only “globally EU certified” tea stem bio-based recycled shampoo bottle. The emphasis is on the global environment along with the requirements and persistence of quality.
- Dimensions & Packaging
- 8cm x 3.5cm x 16cm
- Tags
- Package Design, Visual Design, Brand Design
- Production Technology
- PLA(Biomass Plastics) / HDPE / Paper
- Design Challenge
- RENATA-A Pure Chinese Formula Shampoo contains a variety of Chinese herbal extracts. For millennia it is said to have an irreplaceable natural energy, bringing this heritage into hair washing gives the hair the purest natural regeneration and care.
- Research
- RENATA-A Pure Shampoo applies the tea that represents Taiwan’s emotions to product packaging, collects discarded tea stalks from tea farmers in Taiwan, and produces a NPPm bio-based green bottle body that replaces 40% of petrochemical plastic to reduce Carbon emissions! The shampoo bottle not only has the same durability and durability as traditional petrochemical plastics, but also does not produce toxic substances such as dioxin to pollute the soil after incineration, and it can be recycled and reused.
- Inspiration
- RENATA-A Pure Chinese Formula Shampoo contains a variety of Chinese herbal extracts. For millennia it is said to have an irreplaceable natural energy, bringing this heritage into hair washing gives the hair the purest natural regeneration and care.
"Regeneration" gives living hair vitality, at the same time "Regrowth" also represents the concept of environmental protection, which is in line with the philosophy of RENATA-A Pure Chinese Formula Shampoo brand! - Project Duration
- 2019 in Taoyuan / Taiwan
- Operation Flow
- NA
- Patents
- NA
- Team Members
- NA
- Image Credits
- DESIGNER / HOU, HSIAO CHE
PHOTOGRAPHER / OU CHIEH-JU
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