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2020 Widc Visuel clé by Xin Tong

2020 Widc Visuel clé by Xin Tong is a highly esteemed winner of the very prestigious 2021 A' Design Award de Bronze in Design Graphique Competition Category.


BronzeGraphisme· 2021

2020 Widc Visuel clé

by Xin Tong

Client: Yantai Sino-German Industrial Design Center Ltd.

A' Design Award de Bronze Winner in Graphisme Category

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Verified Award Winner

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Colors

The Design

About 2020 Widc Visuel clé

2020 WIDC est le visuel clé créé pour la Conférence mondiale du design industriel 2020. Le design associe trois formes de la lettre I, issues des initiales du thème de la conférence : idea (idée), intelligence et industrial Internet (Internet industriel). Les trois couleurs primaires — le rouge, le vert et le bleu — sont utilisées comme couleurs dominantes. De nombreuses petites formes en I se fondent et s'écoulent vers l'horizon telle une traînée de particules. La composition se déploie vers l'extérieur à partir du signe central WIDC, évoquant un mouvement en direction du futur. Le visuel clé mesure 20 mètres de large sur 8 mètres de haut.

The Recognition

About the A' Design Award de Bronze

2020 Widc Visuel clé est lauréat de l'A' Design Award de Bronze, une reconnaissance hautement prestigieuse décernée à des designs remarquables qui se distinguent par leur créativité, leur ingéniosité et leur sagacité. Les lauréats Bronze sont des artefacts amplement habiles et d'une créativité frappante, qui authentifient la vaste expérience, l'imagination et l'ingéniosité de leurs concepteurs. 2020 Widc Visuel clé est censé être un objet très estimé, admiré et chéri, remarquablement professionnel et innovant. Ce design lauréat de l'A' Design Award de Bronze intègre les meilleures pratiques de l'art, de la science, du design et de la technologie, et est excellent par son souci du détail. 2020 Widc Visuel clé satisfait admirablement les besoins, touche les désirs, charme les sentiments et attire la curiosité.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The key visual is a dynamic combination of the initials of the WIDC 2020 theme, which are "idea, intelligence and industrial Internet". It extends openly and runs towards the future around the core of WIDC, representing the fusion of international vison and local wisdom. The work uses the three primary colors (red, green and blue) as its main colors, and the three "I" as the element. Numerous "I" generated by the fusion of primary colors forms a stream of particles flowing to the distance. It implies that under the influence of the fusion of "idea, intelligence, and industrial Internet", the world industrial design innovation chain will break up and regroup, and run towards the future.
Dimensions & Packaging
Width 20m × Height 8m
Tags
idea, intelligence,industrial Internet, design, future, development
Production Technology
Design is a universal language in the world, meaning open, inclusive, infinite and full of unknown charm. Focusing on "idea, intelligence and industrial Internet", WIDC 2020 has attracted design associations, enterprises, institutions, colleges, etc. from more than 40 countries and regions around the world, and has achieved fruitful results. More than 1000 new technologies and designs from hundreds of enterprises and institutions participated in the exhibition. It has covered 14 fields including high-end equipment, aerospace and intelligent robots, gathering over 1000 participants.
Design Challenge
The challenge is how to show the development and importance of design.
Research
The design concept of WIDC 2020 is inclusive, sustainable and win-win. The Conference has explored the unlimited possibility created by the fusion of design and intelligence (such as intelligent products, intelligent services, intelligent city and intelligent platform). Design makes the industry more dynamic and changes the world for the better!
Inspiration
2020 World Industrial Design Conference implies to promote the fusion of human wisdom (represented by design), artificial intelligence (cored with computing) and intelligent manufacturing (interconnection as ecology) to design the future.
The key visual is a dynamic combination of the initials of the WIDC 2020 theme, which are "idea, intelligence and industrial Internet".
Project Duration
The project started in February 2020 and finished in November 2020 in Yantai, and was exhibited in Yantai on 25th November 2020.
Operation Flow
Focusing on "idea, intelligence and industrial Internet", WIDC 2020 has attracted design associations, enterprises, institutions, colleges, etc. from more than 40 countries and regions around the world, and has achieved fruitful results. More than 1000 new technologies and designs from hundreds of enterprises and institutions participated in the exhibition. It has covered 14 fields including high-end equipment, aerospace and intelligent robots, gathering over 1000 participants.
Team Members
Chief Designer: Xin Tong
Design Director: Xin Li,Suo Ren
Designer: Lu Qiao, Zilin Liu, Weiwei Mu
Image Credits
photographer Xin Li, WIDC,2020
video Boran Xiao, WIDC,2020

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