Afterimages Magazine by Przemek Hajek is a highly esteemed winner of the very prestigious 2022 A' Design Award d'Argent in Imprimé Competition Category.

ArgentImprimé· 2022

Afterimages Magazine

by Przemek Hajek

A' Design Award d'Argent Winner in Imprimé Category

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Verified Award Winner

Verify Award Status for #131295

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Colors

The Design

About Afterimages Magazine

Le concept graphique et la communication visuelle du magazine d'art Afterimages sont cohérents : du logo, de l'identité à la mise en page. L'objectif principal du projet était de s'attaquer à l'héritage de l'Académie des Beaux-Arts Strzeminski de Lodz et d'en créer une version moderne issue de la tradition d'avant-garde. Papier de qualité rugueux, technique d'estampage à sec, la couleur d'impression (Pantone) appliquée sur la couverture, correspond au sujet de chaque numéro. Le magazine est richement illustré, rempli de photos de qualité, et à cet égard, il ressemble à un magazine de style de vie.

The Recognition

About the A' Design Award d'Argent

Afterimages Magazine est lauréat de l'A' Design Award d'Argent, une reconnaissance énormément prestigieuse décernée à des designs haut de gamme, superbes et impressionnants. Les lauréats Argent sont des œuvres tout à fait brillantes et extrêmement créatives qui illustrent l'expertise, le talent et la perspicacité remarquables de leurs concepteurs. Afterimages Magazine est censé être une œuvre merveilleuse, une vitrine de savoir-faire, remarquablement professionnelle et profondément innovante. Ce design lauréat de l'A' Design Award d'Argent est une invention très notable et admirée, qui sert l'art, la science, le design et la technologie et en repousse les limites. Afterimages Magazine est une création très enviée qui éveille les désirs, apporte des sentiments positifs et suscite émerveillement et étonnement.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Bigger format, rough high quality paper from the 'csm' collection, dry-stamping technique, the printing color (Pantone) applied to the cover corresponds to the topic of each issue. The magazine is richly illustrated, filled with high-quality photos, and in this respect it resembles life style magazines. It is the first printed magazine published by the Strzeminski Academy of Fine Arts in Lodz and it is available not only for students and teaches, it is distributed nationwide.
Dimensions & Packaging: 230 x 300 mm, about 250-300 pages
Tags: Art Magazine, Print Design, Graphic design, Cover Design, Publication, Visual communication
Production Technology: High quality offset print Pantone (cover) Cmyk (inside)
Design Challenge: The challenge was to create a design of the magazine, on the one hand, referring to the avant-garde tradition, and on the other, creating its modern, fresh version. It was a challenge to reach interested recipients, create a platform and a community around the magazine and create a magazine with premium design, content and paper on a limited budget and with a small team.
Research: The artistic and scientific, thematic magazine Powidoki (Afterimages) is published by the Strzeminski Academy of Fine Arts in Lodz (Poland). The periodical is devoted to significant artistic and scientific events. It contains critical texts about art and design as well as interviews with prominent figures of the world of culture and higher education from Poland and abroad.
Inspiration: The inspiration of the project was the heritage of the Strzeminski Academy of Fine Arts Lodz and their great artists: Strzeminski, Kobro, Hiller, the avangarde, which was established over one hundred years ago. An afterimage is an image that continues to appear in the eyes after a period of exposure to the original image. Our brain produces it when we stare at something for a long time. This image is not as obvious as it seems at first glance. It is blurred and not clear.
Project Duration: The first issue of the magazine was created and published in 2019. By mid-2021 it has been published five issues of 'Afterimages' (two issues per year). Place of the creation of the magazine: Lodz, Poland.
Operation Flow: Interaction with the magazine: high quality print and paper, stamping can be felt under your finger, qr codes.
Team Members: Marta Ostajewska
Mariusz Wlodarczyk
Ryszard W. Kluszczynski.