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Freeze Into Fragment of Time Packaging de rouge à lèvres by Tiger Pan

Freeze Into Fragment of Time Packaging de rouge à lèvres by Tiger Pan is a highly esteemed winner of the very prestigious 2023 A' Design Award de Bronze in Design d'Emballage Competition Category.


BronzeEmballage· 2023

Freeze Into Fragment of Time Packaging de rouge à lèvres

by Tiger Pan

Client: Carslan Group (hong Kong) Co., Limited

A' Design Award de Bronze Winner in Emballage Category

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Verified Award Winner

Verify Award Status for #145416

Colors

The Design

About Freeze Into Fragment of Time Packaging de rouge à lèvres

Freeze Into Fragment of Time est un packaging de rouge à lèvres inspiré du sablier. Le corps épouse la forme d'un sablier et est recouvert de PETG hautement transparent, si bien que le produit évoque un sablier figé dans la glace. La surface est constituée d'écailles à facettes irrégulières qui réfléchissent le moindre faisceau lumineux en un éclat brillant. Une méthode de moulage par injection en deux temps a été mise au point afin d'éviter le retrait de la matière et les irrégularités de surface, tout en préservant la réfraction de la lumière. Le packaging mesure 20 sur 20 sur 80 millimètres.

The Recognition

About the A' Design Award de Bronze

Freeze Into Fragment of Time Packaging de rouge à lèvres est lauréat de l'A' Design Award de Bronze, une reconnaissance hautement prestigieuse décernée à des designs remarquables qui se distinguent par leur créativité, leur ingéniosité et leur sagacité. Les lauréats Bronze sont des artefacts amplement habiles et d'une créativité frappante, qui authentifient la vaste expérience, l'imagination et l'ingéniosité de leurs concepteurs. Freeze Into Fragment of Time Packaging de rouge à lèvres est censé être un objet très estimé, admiré et chéri, remarquablement professionnel et innovant. Ce design lauréat de l'A' Design Award de Bronze intègre les meilleures pratiques de l'art, de la science, du design et de la technologie, et est excellent par son souci du détail. Freeze Into Fragment of Time Packaging de rouge à lèvres satisfait admirablement les besoins, touche les désirs, charme les sentiments et attire la curiosité.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Carslan aim for a groundbreaking lipstick. “Sand of Time” is the major inspiration of the design, conveying the sense that all cosmetic products should basically stop time flowing away and thus help women to keep their beauty and grace at any age. Use deconstructionism to express the idea that all women with different personalities and values should be respected. So the irregular multifaceted scales are shaped, which can reflect even a weakest beam of light into a highlight to the product.
Dimensions & Packaging
Width 20mm x Depth 20mm x Height 80mm
Tags
lipstick, time, cosmetics, highlight, beauty,Tiger Pan
Production Technology
We adopt them to achieve more effective communication with young consumers. With this new package, Carslan makes its way to rejuvenate the brand.And because we don't want to give up the dreamy feeling refracted by the solid material, we specifically researched a two-time injection molding method. It solves the problem of material shrinkage and surface unevenness due to thickness while retaining light refraction.
Design Challenge
Carslan, a fashionable cosmetics brand born in 2001, always keeps a keen sense of the international youth trend culture. Although they have become leading cosmetics experts with excellent quality and global production and R&D, consumers' memories of Carslan lipstick are almost vague. How to stand out in the homogenized cosmetics industry has become the subject of this product packaging upgrade research.
Research
Carslan is a top-notch cosmetic brand in China so they aim for a groundbreaking lipstick.
Inspiration
The inspiration comes from the function of cosmetics, which is to help people to remain young and forget about age. Ice to freeze the hourglass visualizes the aim of lipstick, to stop time pass and secure beauty.
Project Duration
The project lasts 2 months, designed in Shenzhen and produced in Beijing.
Operation Flow
Hourglass-like body covered by highly transparent PETG, which turns the product into an hourglass frozen by ice cube, conveying the sense that all cosmetic products should basically stop time flowing away and thus help women to keep their beauty and grace at any age.
Team Members
Chief Designer: Tiger Pan
Assistant Designer: Yahui Wang
Technical Support: Zhangkun Xie
Technical Support: Miaorong Lu
Video Editing: Chao Ma
Project Manager: Hua You
Image Credits
Tiger Pan

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