Ling Lie Vodka Emballage de vodka by Laizhou Distillery

Ling Lie Vodka Emballage de vodka by Laizhou Distillery is a highly esteemed winner of the very prestigious 2024 A' Design Award d'Argent in Design d'Emballage Competition Category.

ArgentEmballage· 2024

Ling Lie Vodka Emballage de vodka

by Laizhou Distillery

Client: Laizhou Distillery

A' Design Award d'Argent Winner in Emballage Category

38,540
Verified Award Winner
Verify Award Status for #154182

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Ling Lie Vodka Emballage de vodka

Ling Lie Vodka est un projet de packaging de bouteille conçu pour un alcool blanc produit à Qionglai, dans le Sichuan. Sa forme s'inspire des monts enneigés de Xiling, d'où proviennent les matières premières. Une texture ondulée évoque les parois rocheuses et la peinture chinoise à l'encre. La bouteille est réalisée en verre blanc cristallin hautement translucide, avec un bouchon sérigraphié et une étiquette imprimée sur papier écologique et rehaussée de marquages à chaud or et argent. Les fines lignes incurvées améliorent la prise en main, tandis que le col élancé limite l'air entrant dans la bouteille, permettant ainsi de conserver et de servir l'alcool à plusieurs reprises.

The Recognition

About the A' Design Award d'Argent

Ling Lie Vodka Emballage de vodka est lauréat de l'A' Design Award d'Argent, une reconnaissance énormément prestigieuse décernée à des designs haut de gamme, superbes et impressionnants. Les lauréats Argent sont des œuvres tout à fait brillantes et extrêmement créatives qui illustrent l'expertise, le talent et la perspicacité remarquables de leurs concepteurs. Ling Lie Vodka Emballage de vodka est censé être une œuvre merveilleuse, une vitrine de savoir-faire, remarquablement professionnelle et profondément innovante. Ce design lauréat de l'A' Design Award d'Argent est une invention très notable et admirée, qui sert l'art, la science, le design et la technologie et en repousse les limites. Ling Lie Vodka Emballage de vodka est une création très enviée qui éveille les désirs, apporte des sentiments positifs et suscite émerveillement et étonnement.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Laizhou Distillery in Qionglai, Sichuan, introduces the specially designed packaging for its first white spirit, Ling Lie Vodka. The packaging highlights the Snow Mountains features, where the raw materials originated, providing a pleasant drinking experience while enjoying the natural and original brewing style. It introduces the modest and pure Chinese culture to the world while integrating the excellent traditions of the Vodka family to explore new possibilities in the spirits market.
Dimensions & Packaging: product dimensions, 78 mm x 78 mm x 309 mm
Tags: Vodka, Snow Mountains, Integration of Chinese and Western, Naturalism, Local Spirit
Production Technology: Highly Translucent Crystalline White Glass, Screen Printing Bottle Cap, Gold and Silver Stamping Label
Design Challenge: The challenge is how to create local Chinese spirits packaging. Ling Lie breaks through the traditional vodka packaging model. Natural landscape elements with modern crafts highlight the interaction between nature and modern art. Moreover, the label incorporates the glacial element to convey the natural and pure local brewing concept, with gold and silver stamping and environmentally friendly paper, paying tribute to nature.
Research: In the new consumption era, foreign spirits dominate the vodka market. By introducing this memorable spirits packaging, the design team entices the drinker into an enjoyable drinking journey while building a local spirits brand, highlighting the excellence of domestic spirits and Chinese aesthetics to the world.
Inspiration: The inspiration for the bottle design comes from the Xiling Snow Mountains, as the corrugated texture resembles the combination of rocks and Chinese water ink. The highly translucent crystalline white glass showcases the toughness of the stone, the ecological landscape features where the raw materials come from, and the power of nature, which aligns with the brand concept of nature and purity, showcasing dynamic aesthetics of masculinity, strength, and purity.
Project Duration: The project was designed and developed in 2022 in Shanghai and Qionglai, and launched in July 2023 in China.
Operation Flow: The grand but modest shape of the bottle employs slim, curved lines combined with the rocky texture of the snow mountain elements, providing customers with a more comfortable holding experience and a more layered sense of touch. The slender and elegant neck of the bottle reduces the air entering it, making it easy to store and drink it several times.
Team Members: Yan Zhang, Wanting Tang, Sijia Liang, Ming Ke