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Indian Absinthe Liqueur Patrimoniale by Dheeraj Bangur

Indian Absinthe Liqueur Patrimoniale by Dheeraj Bangur is a highly esteemed winner of the very prestigious 2025 A' Design Award d'Or in Design d'Emballage Competition Category.


OrEmballage· 2025

Indian Absinthe Liqueur Patrimoniale

by Dheeraj Bangur

Client: Brandsthan

A' Design Award d'Or Winner in Emballage Category

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The Design

About Indian Absinthe Liqueur Patrimoniale

Indian Absinthe est un hommage audacieux aux élixirs ancestraux et à l'art de la distillation raffinée. Ancré dans la tradition tout en étant enveloppé de mystère, il captive par sa profonde complexité herbacée. Présenté dans une élégante bouteille vert émeraude, il incarne un esprit rebelle où le savoir-faire intemporel rencontre l'imagination sans limites. Chaque gorgée révèle une symphonie botanique, une fusion de saveurs qui persiste comme une légende. Chaque service évoque l'essence de rituels oubliés et le frisson de la découverte, vous invitant à explorer un monde où patrimoine et innovation se mêlent harmonieusement.

The Recognition

About the A' Design Award d'Or

Indian Absinthe Liqueur Patrimoniale est lauréat de l'A' Design Award d'Or, une reconnaissance immensément prestigieuse décernée à des designs de premier ordre, merveilleux et remarquables. Les lauréats Or sont des créations extrêmement innovantes, visionnaires et d'un éclat glamour éblouissant, qui reflètent le génie, la sagesse et la maîtrise de leurs concepteurs. Indian Absinthe Liqueur Patrimoniale est censé être une invention très louée, avant-gardiste et monumentale, qui apporte une valeur sans précédent. Ce design lauréat de l'A' Design Award d'Or est un projet spectaculaire et respecté qui sert grandement l'art, la science, le design et la technologie et en repousse les limites. Indian Absinthe Liqueur Patrimoniale crée de vifs sentiments de désir, éveille la passion, encourage la créativité et nous fascine.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Maharani Mahansar Indian Absinthe Royal Treasure Edition is a bold spirit honoring fine distillation. Infused with exotic botanicals and the essence of wormwood, it offers rich, herbal complexity with captivating depth. Encased in a collectors edition bottle, it embodies mystery, tradition, and craftsmanship. A tribute to ancient elixirs, this premium absinthe intrigues the senses and ignites the imagination, making every sip unforgettable.
Dimensions & Packaging
The bottle size is 120 mm x 70 mm x 220 mm
Tags
Maharani Mahansar, Indian Absinthe, Rajasthan, Vintage, Heritage, Liqueur, Liquor, Royal, Rajputana
Production Technology
The bottle is specially designed for Indian Absinthe, reflecting its bold and enigmatic character. The label is crafted from handmade textured paper, adding a rich, organic feel to the design. The main branding features elegant embossing, enhanced with luxurious gold foiling for a striking visual appeal. A meticulously crafted debossed pattern adds depth and refinement, creating a tactile experience that elevates the overall presentation. These elements come together to embody the essence of tradition, craftsmanship, and sophistication.
Design Challenge
The challenge in designing Indian Absinthe Royal Treasure Edition lay in capturing the essence of ancient distillation while creating a rare, collectible aesthetic. Achieving the perfect balance between the vintage distillery pot inspiration and the refined look of a perfume flask required extensive research and meticulous craftsmanship. Externally, sourcing handmade textured paper, executing precise embossing, gold foiling, and debossed botanical patterns while maintaining production feasibility posed complexities. These challenges were met through iterative prototyping, collaboration with skilled artisans, and fine-tuning production techniques to ensure a seamless fusion of heritage, luxury, and authenticity.
Research
The design research for Indian Absinthe Royal Treasure Edition focused on merging ancient distillation artistry with a rare, collectible aesthetic. Inspired by vintage distillery pots, the bottle evokes the charm of an old-world elixir while resembling an exclusive perfume flask. The research involved studying historical absinthe-making equipment, botanical engravings, and classic glass craftsmanship through sketches, digital modeling, and material experimentation. Key insights emphasized the intricate balance between embossed branding, gold foiling, and a debossed botanical pattern, enhancing both visual richness and tactile appeal. This approach ensures a timeless yet luxurious presentation, celebrating tradition with a contemporary edge.
Inspiration
Indian Absinthe is a bold tribute to the mystique of ancient elixirs and the artistry of fine distillation. Infused with the essence of tradition and the intrigue of the unknown, it captivates with its deep, herbal complexity. Housed in an elegant emerald-green bottle, Indian Absinthe embodies a rebellious spirit, where time-honored craft meets untamed imagination. Every sip unveils a dance of botanicals, an alchemy of flavors that lingers like a legend.
Project Duration
The project started in November 2024 in Jaipur and finished in December 2024 In Jaipur
Operation Flow
The Indian Absinthe Royal Treasure Edition packaging seamlessly blends elegance with functionality. The bottle is sealed with a handcrafted wooden cork, adorned with an embossed metal seal, ensuring authenticity and a premium feel. The label’s embossed branding and debossed patterns enhance its tactile appeal, while the handmade textured paper exudes craftsmanship. Designed for a refined unboxing experience, every detail reflects the mystique and heritage of this extraordinary spirit, making each reveal as captivating as the drink itself.

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