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Saintly Flavours Coffret Cadeau Gastronomique by Jeremy Bonggu Kang

Saintly Flavours Coffret Cadeau Gastronomique by Jeremy Bonggu Kang is a highly esteemed winner of the very prestigious 2020 A' Design Award d'Argent in Design d'Emballage Competition Category.


ArgentEmballage· 2020

Saintly Flavours Coffret Cadeau Gastronomique

by Jeremy Bonggu Kang

Client: Jeremy Bonggu Kang

A' Design Award d'Argent Winner in Emballage Category

33,457

Verified Award Winner

Verify Award Status for #97061

Colors

The Design

About Saintly Flavours Coffret Cadeau Gastronomique

Saintly Flavours est un coffret cadeau gourmand qui s'adresse aux consommateurs des boutiques haut de gamme. Suivant la tendance dans laquelle la nourriture et la restauration sont devenues à la mode, l'inspiration du projet vient du thème de la mode du catholicisme du Met Gala 2018. Jeremy Bonggu Kang a essayé de créer un look qui attire les yeux des consommateurs de magasin haut de gamme, en utilisant le style de gravure orné et traditionnel des illustrations pour représenter la riche tradition de l'art et de la fabrication d'aliments de haute qualité dans les monastères catholiques.

The Recognition

About the A' Design Award d'Argent

Saintly Flavours Coffret Cadeau Gastronomique est lauréat de l'A' Design Award d'Argent, une reconnaissance énormément prestigieuse décernée à des designs haut de gamme, superbes et impressionnants. Les lauréats Argent sont des œuvres tout à fait brillantes et extrêmement créatives qui illustrent l'expertise, le talent et la perspicacité remarquables de leurs concepteurs. Saintly Flavours Coffret Cadeau Gastronomique est censé être une œuvre merveilleuse, une vitrine de savoir-faire, remarquablement professionnelle et profondément innovante. Ce design lauréat de l'A' Design Award d'Argent est une invention très notable et admirée, qui sert l'art, la science, le design et la technologie et en repousse les limites. Saintly Flavours Coffret Cadeau Gastronomique est une création très enviée qui éveille les désirs, apporte des sentiments positifs et suscite émerveillement et étonnement.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The overall design of the project focuses on creating an artistic and luxurious look to catch the eyes of consumers of the high-end store, using the ornate and traditional style of illustrations to convey the theme of Catholicism.
Not only was the logo for the brand made in an etching style illustration, but the detailed illustrations of each Abbey were placed in medieval style hand drawn flames on the front of the label. The package was designed to serve the decorative purpose by itself while and after using it.
Dimensions & Packaging
Wine: 65mm x 65mm x 297mm
Jam: 61mm x 61mm x 122mm
Cheese: 103mm x 42mm x 103mm
Cracker: 204mm x 56mm x 56mm
Tags
Packaging design, Gourmet foods gift set, Logo design, illustration, wine, jam, cracker, luxury
Production Technology
To give an artistic and luxurious look, the thick papers with textures like an artist's sketchbook were used as the boxes and labels of each product of the gift set.
Design Challenge
The challenge of the project was to balance the beauty and fanciness of the ornamental elements from the rich tradition and the modern luxury appealing contemporary consumers. The usage of the chosen typeface and the mindful composition of graphic elements helped to win the balanced look of the outcome.
Inspiration
Along with the trend that food and the act of eating have become fashionable, the inspiration for the project comes from 2018's Met Gala fashion theme of Catholicism. The name of the brand, Saintly Flavours, represents the rich tradition of high-quality food made by medieval monasteries. The names of gourmet products from seven Abbeys of France represent the values of Catholicism such as Meditation, Benediction, Generosity, Moderation, Patience, Reward, Happiness, Integrity.
Project Duration
The project started and finished in 2018 in Vancouver.
Operation Flow
Inside of the fitted outer container, two wine bottles (one red wine and one white wine), one cracker box, and three jam jars are stacked up like an architecture.
Patents
Copyrights belong to Jeremy Bonggu Kang, 2018.
Image Credits
Image #1: Jeremy Bonggu Kang, 2018
Image #2: Jeremy Bonggu Kang, 2018
Image #3: Jeremy Bonggu Kang, 2018
Image #4: Jeremy Bonggu Kang, 2018
Image #5: Jeremy Bonggu Kang, 2018

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