Oulevi Packaging Design Bierferpakking troch Zhangyong Hou

Oulevi Packaging Design Bierferpakking troch Zhangyong Hou is in heech wurdearre winner fan de tige prestizjeuze 2021 A' Design Award yn Izer yn de kompetysje-kategory Ferpakkingsûntwerp.

IzerFerpakking· 2021

Oulevi Packaging Design Bierferpakking

troch Zhangyong Hou

Klant: Oulevi

A' Design Award yn Izer Winner yn de kategory Ferpakking

11,081

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #106057

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Oulevi Packaging Design Bierferpakking

Oulevi is in ferpakkingsûntwerp foar tapbier. De ferpakking is in kes fan rfstiel mei in ynhâld fan ien liter en in platte ûntwikkelingsgrutte fan 274 mm lang en 193 mm heech. De printe grafyk foarmet de omtrek fan in glês bier. Yllustraasjes toane de komôf fan de grûnstoffen, dat binne gerst út Austraalje, gist út Noard-Jeropa en hop út Noard-Amearika. It glêssymbol helpt konsuminten it merk fan ôfstân te herkennen. It doel fan it ûntwerp is om it produktferhaal dúdlik op it skap te presintearjen.

De Erkenning

Oer de A' Design Award yn Izer

Oulevi Packaging Design Bierferpakking is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan Oulevi Packaging Design Bierferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. Oulevi Packaging Design Bierferpakking wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: Oulevi is a newly established enterprise specializing in raw beer. Oulevi beer uses barley from Australia, yeast from northern Europe and hops from North America. Therefore, in the packaging design, the origin of raw materials is shown through illustration, and the appearance outline is a glass of beer, which not only increases the display effect, but also enables consumers to understand the excellent quality of products.
Ofmjittingen & Ferpakking: Net content：1 liter ，
Development dimension: 274mm long, 193mm high
Labels: Beer packaging, illustration, beer logo design
Produksjetechnology: Stainless steel can
Untwerpútdaging: As a new brand, how to let consumers quickly see you on the shelf, how to quickly understand the advantages of products, these are the most difficult and need to be solved. Give the product a symbol of beer cup, and show the advantages of the product in the form of illustration, which is a good solution to the above problems.
Undersyk: Through the investigation of consumers, they want to know more about the story behind the product to help them judge the quality of the product. Most of the time, consumers see patterns that they don't want to do with the product. They can only decide to buy by the brand size. We collect the opinions of consumers, select the most mentioned opinions from them, and find the solutions.
Ynspiraasje: Looking for visual language that can tell the unique charm of oulevi beer is the first problem to be solved. Pour out a cup of fragrant beer, and look at it as if you see all it has: barley from Australia, top hops imported from North America, yeast from northern Europe, etc., all of which are shown in front of your eyes like a movie. The rudiments of packaging have already been shown in your brain. Use illustration to show all of them.
Projektdoer: It took a month,
Location: Dalian, China
Teamleden: Zhangyong Hou