Action Means Everything Kampanjeposter troch Hsiao-Wen Hu

Action Means Everything Kampanjeposter troch Hsiao-Wen Hu is in heech wurdearre winner fan de tige prestizjeuze 2021 A' Design Award yn Sulver yn de kompetysje-kategory Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp.

SulverGrafysk· 2021

Action Means Everything Kampanjeposter

troch Hsiao-Wen Hu

Klant: Hsiao-Wen Hu

A' Design Award yn Sulver Winner yn de kategory Grafysk

39,800

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #114235

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Action Means Everything Kampanjeposter

Dit kampanjefoarstel pleitet foar it belang fan aksjes oer lege beloften, hat as doel om minsken de feroaringen en empowerment te merken dy't troch aktive dielname brocht wurde. It is in sels-inisjearre projekt dat tsjinnet as de ûntwerper & # 039;s persoanlike herinnering oan it belang fan it nimmen fan aksje, likegoed as in reaksje op de sosjale beweging op dat stuit.

De Erkenning

Oer de A' Design Award yn Sulver

Action Means Everything Kampanjeposter is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Action Means Everything Kampanjeposter wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Action Means Everything Kampanjeposter is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: This campaign proposal advocates the importance of actions over empty promises, making people notice the changes and empowerment brought by active participation. The visual design of the campaign takes inspiration from protest arts, translating platitudinous phrases into lively and straightforward narratives. The bright color palette is intended to bring positivity and freshness to viewers.
Ofmjittingen & Ferpakking: This project includes a series of three portrait posters in A2 dimension, a series of four posters in square dimension, one landscape poster for large outdoor banners, and a series of digital marketing assets (1980*1080px) for Instagram stories.
Labels: Graphic Design, Poster, Illustration, Typography, Identity Design, Campaign, Branding
Produksjetechnology: The design process started as a brainstorm of keywords and spontaneous sketches of them. For the posters to be as relevant and relatable to the viewer as possible, the designer began her design process with hand-drawn sketches of body figures. She took references from comic illustrations and protest arts, taking the sketches into computer software, and integrated typography into the narratives to better communicate the ideas.
Untwerpútdaging: The most challenging part of this project is to find a way to effectively visualize abstract ideas into narratives that are easy to comprehend. The research process involved an extensive search of all kinds of protest art and illustration style for visual reference. The key was to develop a compelling narratives with a good balance of visuals and typography.
Ynspiraasje: This project can be seen as a product of the designer's observation of 2020. It has been a difficult year that has raised lots of questions and challenges for all of us. We have always been talking about them, but 2020 has finally forced us to act - to wear masks, to vote, to unlearn biases - to take actions for a cause. It serves as a comment and a reminder for society, that changes will only come if we choose to act.
Operaasjestreamferrin: The campaign consists of three phases: first, the posters bring the idea of taking action into viewers' notice, and then direct viewers' to share their acts in digital spaces and social media with the hashtag #2020ActionMeansEverything. And by posting with the hashtag, participants have a chance to win designer goods as rewards for their actions.

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