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Tanggou Yingchun Wynferpakking by Mei Li

Tanggou Yingchun Wynferpakking by Mei Li is a highly esteemed winner of the very prestigious 2021 A' Design Award yn Sulver in Ferpakkingsûntwerp Competition Category.


SulverFerpakking· 2021

Tanggou Yingchun Wynferpakking

by Mei Li

Client: Bxl-Jupiter Team

A' Design Award yn Sulver Winner in Ferpakking Category

30,907

Verified Award Winner

Verify Award Status for #119310

Colors

The Design

About Tanggou Yingchun Wynferpakking

Tanggou Yingchun is in ferpakkingsûntwerp makke foar in wynprodukt. De wite bûtenkant fan de doaze stiet foar de winter dy't foarby is. In boartlike iepeningsmetoade lit de binnendoaze sjen, dy't maitiidsgrien is en de komst fan in nij seizoen suggerearret. Weromkommende swellen wurde toand wylst se oer it oerflak fleane as in teken fan de maitiid. De doazefoarmige struktuer beskermet it produkt en presintearret de binnenferpakking op in boeiende wize. De bûtenferpakking is makke fan miljeufreonlik papier. It ûntwerp wjerspegelet de natuerlike omstannichheden fan Tanggou Town, in regio dy't gaadlik is foar it meitsjen fan wyn.

The Recognition

About the A' Design Award yn Sulver

Tanggou Yingchun Wynferpakking is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Tanggou Yingchun Wynferpakking wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Tanggou Yingchun Wynferpakking is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The box-shaped structure presents the inner packaging through a fun opening method, and the spring swallows fly back, implying that spring is also coming. Birds fly by, and the white outer box represents the winter past, showing the spring green of the inner box, and everything is revived.
Inspiration
"Old trees and new flowers are strong in spring, inheritance and creation of wine are more fragrant", the regional ecological environment of Tanggou, and the natural conditions of Tanggou Town are uniquely endowed by nature, and the extremely suitable wine is reflected in the product packaging. The outer packaging adopts environmentally friendly paper materials. Creative opening of the outer packaging: the return of swallows brings spring greenery, showing the beauty of the winemaking environmen

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