Nianfenyuanjiang Alkoholferpakking by Dai Longfeng

Nianfenyuanjiang Alkoholferpakking by Dai Longfeng is a highly esteemed winner of the very prestigious 2024 A' Design Award yn Brûns in Ferpakkingsûntwerp Competition Category.

BrûnsFerpakking· 2024

Nianfenyuanjiang Alkoholferpakking

by Dai Longfeng

A' Design Award yn Brûns Winner in Ferpakking Category

18,105

Verified Award Winner

Verify Award Status for #119491

View at A' Design Award Press Release Award Badge

Colors

The Design

About Nianfenyuanjiang Alkoholferpakking

Nianfenyuanjiang is in ferpakkingsûntwerp foar in alkoholyske drank produsearre yn Bozhou, Sina. It ûntwerp nimt bamboereepkes, in tradisjoneel Sineesk skriuwmedium, as útgongspunt. Klassike sitaten út de Tao Te Ching, it boek skreaun troch de filosoof Laozi, dy't berne waard yn Bozhou, binne oanbrocht op de oerflakken. De doaze mjit 350 by 120 by 280 millimeter en makket gebrûk fan in konvinsjonele iepeningsstruktuer, dy't geskikt is foar massaprodusearring en it produkt beskermet. Papier mei in imitaasje-houteffekt ferfangt hout en stipet miljeubeskerming.

The Recognition

About the A' Design Award yn Brûns

Nianfenyuanjiang Alkoholferpakking is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Nianfenyuanjiang Alkoholferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Nianfenyuanjiang Alkoholferpakking foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Packaging with bamboo slips with Chinese cultural characteristics as the source point, skillfully combined with the classic quotes in "Tao Te Ching", so that the packaging highlights product grade and cultural thickness.
Dimensions & Packaging: 350X120X280
Tags: Chinese culture，Chinese liquor，Environmental protection imitation wood material
Production Technology: Paper imitation wood effect,It is conducive to environmental protection, reducing and replacing wood.
Design Challenge: The real degree of imitation wood is a big challenge.
Research: The combination of traditional Chinese culture and modern craftsmanship.
Inspiration: Nianfenyuanjian is a kind of liquor produced in Bozhou, China. It has a history of more than 1,800 years. Laozi, a famous philosopher in Chinese history, was also born in Bozhou. His book, The Tao Te Ching, is one of the greatest masterpieces in Chinese history.The packaging design will be inspired by this.
Project Duration: March 2023,Shenzhen, China.
Operation Flow: Conventional open box type,It is conducive to mass production and product protection.
Image Credits: Longfeng Dai