Luckinfo Ocean Refreshing Base Serum Ferpakking troch Wai Ho Cheung

Luckinfo Ocean Refreshing Base Serum Ferpakking troch Wai Ho Cheung is in heech wurdearre winner fan de tige prestizjeuze 2022 A' Design Award yn Brûns yn de kompetysje-kategory Ferpakkingsûntwerp.

BrûnsFerpakking· 2022

Luckinfo Ocean Refreshing Base Serum Ferpakking

troch Wai Ho Cheung

Klant: Luckinfo

A' Design Award yn Brûns Winner yn de kategory Ferpakking

15,269

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #131384

Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Luckinfo Ocean Refreshing Base Serum Ferpakking

It oerflak fan de doaze bliuwt minimaal en strang, wylst de welle-yllustraasje ûnder printe is om te echo mei de marine-yngrediïnten. In diel fan 'e yllustraasje bleatsteld oan' e ûnderkant om it bleke oerflak te ferrykjen, en ek brûkers oan te lûken om de doaze te iepenjen. De flesse is oan 'e boppekant frosted om de ferdwining fan' e pearelwite deksel nei it transparante diel troch te bringen, en ek it bewolke mingsel dat ûntstien is by it skodzjen te dekken; de glêzen flesse bliuwt dúdlik oan 'e boaiem om de unike blauwe druppel troch oaljedruppels sedimintaasjetechnology te sjen.

De Erkenning

Oer de A' Design Award yn Brûns

Luckinfo Ocean Refreshing Base Serum Ferpakking is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Luckinfo Ocean Refreshing Base Serum Ferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Luckinfo Ocean Refreshing Base Serum Ferpakking foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: On the outer packaging, the surface of the box remains minimal and rigorous, in order to carry out the brand image. The wave illustration is printed inside the box, which echoes with the marine ingredients. Due to the oil droplets sedimentation technology, there is a light blue droplet at the bottom. User needs to shake and to mix the liquid before using, then droplet will split into tiny drops. Therefore, there are numerous of little waterdrops in the illustration to correspond with the scenario.
Ofmjittingen & Ferpakking: Width 50mm x Depth 50mm x Height 95mm
Labels: Packaging, Serum, Moisturising, Repairing, Softening, Cosmetics, Skincare, Oil Droplets Sedimentation Technology, Luckinfo, Ocean
Produksjetechnology: The lid is pearl white semi-spheric to correspond with the droplet. As the lid is not the perfect sphere, a light blue ribbon is inserted to cover the neck. On the bottle, it is frosted at the top to transit the vanish from the white lid to transparent part on bottle, as well as covering the cloudy mixture might formed whilst shaking; the glass bottle remains clear at the bottom to show the blue droplet.
Untwerpútdaging: As the brand image tends to be minimal and scientific, the challenge is to find the balance of being subtle to consist of the brand image, as well as being eyes-catching and attractive to match the online market and the target audience groups.
Undersyk: The main target audiences are youngsters born between 1995-2000 at the online market in China. The packaging design trends rely on eyes-catching packaging, Morandi-colour tones and illustrated appearance.
Ynspiraasje: The product is inspired by the Thalassotherapy, with the main ingredients mostly from ocean, including Jeju lava seawater. Therefore, the illustration on the box refers to famous Japanese Ukiyo-e, ‘The Great Wave off Kanagawa’ to emphasise the theme. In addition, the functions of the serum are moisturising, repairing, and softening, the main colour tone is pastel blue.
Projektdoer: The project started in March 2019 in Shenzhen and finished in April 2019 in Shenzhen.
Operaasjestreamferrin: With the special cutting on the folding box, a portion of the illustration exposes at the bottom, to enrich the pale surface at the first sight, as well as attracting users to open the box. With the gap trimmed on the box, users could see the bottle instantly once they have opened the box. The bottle of serum is made of glass frosted at the top, so the user can see the change of the droplet while they shake the bottle.