Jelly Tea Funksjonele Fiedingstsjinst troch Ziqing Lv

Jelly Tea Funksjonele Fiedingstsjinst troch Ziqing Lv is in heech wurdearre winner fan de tige prestizjeuze 2022 A' Design Award yn Brûns yn de kompetysje-kategory Meta, Strategysk en Tsjinstûntwerp.

BrûnsTsjinst· 2022

Jelly Tea Funksjonele Fiedingstsjinst

troch Ziqing Lv

Klant: Zhejiang University

A' Design Award yn Brûns Winner yn de kategory Tsjinst

92,012

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #132516

Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Jelly Tea Funksjonele Fiedingstsjinst

Jelly Tea is in sûnenstsjinst en funksjoneel fiedingssysteem foar jonge kantoarwurkers. De jelly wurdt makke fan Sineeske tee en fan planten dy't sawol as iten as medisyn brûkt wurde. Der waarden seis fariëteiten produsearre, elk mei in spesifyk effekt en smaak. Automaten meitsje it mooglik om de produkten fluch te ferkrijen, wylst in mobile mini-app online oankeap en ienfâldige spultsjes oanbiedt. Brûkers foltôgje wyklikse taken, lykas deistige oefening of iere sliepe, om fierdere spulynhâld en beleannings frij te skeakeljen. It doel is om lange-termyn sûne gewoanten te stypjen en net allinnich direkte behoeften.

De Erkenning

Oer de A' Design Award yn Brûns

Jelly Tea Funksjonele Fiedingstsjinst is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Jelly Tea Funksjonele Fiedingstsjinst wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Jelly Tea Funksjonele Fiedingstsjinst foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: This is a system for workplace youth healthy tea jelly product. The product system has designed the tea jelly to meet users' immediate health preservation needs and the service design to support users to keep healthy habits for a long time. First, functional food form innovation, using Chinese medicine and food homologous materials as jelly raw materials. Second, gamification forms good living habits. The products purchased by users are not only tea jelly, but also long-term health preservation experience.
Ofmjittingen & Ferpakking: 50*50*20mm/A box of four, one 25 grams/80*80*80mm/Chinese tea ingredient extraction and jelly production
Labels: regimen, health, Chinese tea, service design, youth, gamification, functional food
Produksjetechnology: The production technology and method of tea jelly are relatively mature. According to a few special methods can extract the effect component in the tea, for instance ultrasonic auxiliary enzymatic method, microwave method, also can retain the aroma of a few plants through the method such as embedding method.
Untwerpútdaging: The challenge is the extraction of the functional components in tea jelly. How to efficiently and completely extract the nutrients and maintain the tea flavor is the difficulty of the project. The creativity lies in the design of the game mechanism. Different from the traditional way of health preservation, which only fixes health problems after discovering them, the game design makes health preservation go deeper into the daily life of young people and enables users to maintain long-term health habits through interesting ways.
Undersyk: Food health and services research to help young people stay healthy. The methods of user research were questionnaire survey, interview and model analysis, and about 200 target subjects were investigated. Aiming at the three health questions that users are most concerned about: staying up late, drinking and accumulating food, as well as the two cycles of immediate health and long-term health. Using advanced tea extraction technology, six kinds of products were produced. Each one has a specific effect and taste. Product reviews have shown that the regimen is acceptable to young people.
Ynspiraasje: There is a unique phenomenon in the current Chinese consumer market that people born between 1995 and 2000 are the main group buying health care products online. And the market size of functional food is gradually expanding. The study found that none of the functional foods on the market are made from traditional Chinese herb and food. In addition, the root causes of young people's ill health are anxiety at work and lack of healthy living habits.
Projektdoer: This project was started in Ningbo, China from November 2020, and was iterated in September 2021 in Hangzhou.
Operaasjestreamferrin: Build a gamified health system. Tea Jelly improves users' health. Vending machines are energy stations for users to obtain products in a timely manner. Mini program is a boot camp that provides convenient online shopping and fun games. Over the course of a week, users complete the system's tasks, such as exercising 30 minutes a day or going to bed and getting up early. After completing the mission, you can unlock more game content and physics rewards.
Teamleden: Ziqing Lv
Yue Wu
Jiangping Zhou
Can Zhu
Jintao Nie
Qiuning Wu
Ning Zou
Cheng Yao