Corso Rum Ferpakking by Mateus Morgan is a highly esteemed winner of the very prestigious 2022 A' Design Award yn Sulver in Ferpakkingsûntwerp Competition Category.

SulverFerpakking· 2022

Corso Rum Ferpakking

by Mateus Morgan

Client: Morgan Studio

A' Design Award yn Sulver Winner in Ferpakking Category

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Verified Award Winner

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Colors

The Design

About Corso Rum Ferpakking

De ûntwerper waard ynspirearre troch de diamant fasetten, dy't it ljocht reflektearje yn in polygonaal patroan fan alle kanten. De doaze waard ûntworpen om te lykjen op in juwelendoaze, wêrtroch de waarnommen wearde fan it premium produkt ferheget wurdt. It pakket waard ûntworpen om in moderne útstrieling te hawwen, mar net te fier ôf te stean fan it klassike. It flesse-ûntwerp liket op juweel fasetten, en de doaze herinneret oan in juwelendoaze.

The Recognition

About the A' Design Award yn Sulver

Corso Rum Ferpakking is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Corso Rum Ferpakking wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Corso Rum Ferpakking is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The package was designed to have a modern aspect, but not getting away from the classical. The bottle design ressembles jewel facets, and the box reminds a jewel box.
Dimensions & Packaging: 29x14x14cm
Tags: rum, packaging, corso, bottle, beverage, drink
Production Technology: The bottle was produced with glass and noble metals, The box is constructed in wood covered with sinthethic materials.
Design Challenge: The challenge was thinking about a concept that represents the essence of the product and making something that feels classic using a modern design.
Research: The design is a result of a marketing research about the competitors and how making a product with a unique aspect without using the same visual features of the competitors, making the product stand out.
Inspiration: The package was inspired by the diamond facets, reflecting the the light on a poligonal pattern from all the sides. The box was designed to ressemble a jewel box, increasing perceived value
of the premium product.
Project Duration: It toke around 2 months to finish
Team Members: Mateus Morgan