Moon and Tea Mid Autumn Kadodoaze Ferpakking troch Chenxiang Xi

Moon and Tea Mid Autumn Kadodoaze Ferpakking troch Chenxiang Xi is in heech wurdearre winner fan de tige prestizjeuze 2023 A' Design Award yn Goud yn de kompetysje-kategory Ferpakkingsûntwerp.

GoudFerpakking· 2023

Moon and Tea Mid Autumn Kadodoaze Ferpakking

troch Chenxiang Xi

Klant: 5gN² Creative Design Studio

A' Design Award yn Goud Winner yn de kategory Ferpakking

41,250

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #141633

Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Moon and Tea Mid Autumn Kadodoaze Ferpakking

Moon and Tea Mid Autumn is in kadodoaze makke foar it Mid-Hjerstfeest, dat tradisjoneel yn Sina fierd wurdt yn de achtste moanne fan it moannejier. De doaze is makke fan natuerlike materialen lykas bamboe, keramyk en weetstrie. Der sitte moannekoeken yn mei lokale kleurde rys en Pu-erh-tee. Elk ûnderdiel is ûntwurpen foar werbrûk. It hûs en de wite porsleinen dekplaat wurde in teeblêd, wylst it hânfet as leppel tsjinnet. De binnendoaze kin omfoarme wurde ta in moannelantearne, en it bolfoarmige diel fan it deksel kin brûkt wurde as wijreekbrâner.

De Erkenning

Oer de A' Design Award yn Goud

Moon and Tea Mid Autumn Kadodoaze Ferpakking is in winner fan de A' Design Award yn Goud, in ekstreem prestisjeuze erkenning foar earste-klas, prachtige en treflike ûntwerpen. Goudwinners binne tige ynnovative, fisionêre en glamoureus ferbjusterjende skeppings dy't it sjeny, de wiisheid en de feardigens fan har ûntwerpers wjerspegelje. Fan Moon and Tea Mid Autumn Kadodoaze Ferpakking wurdt ferwachte dat it in tige priizge, trendsettende en monumintale útfining is dy't unferlykbere wearde leveret. Dit winnende ûntwerp fan de A' Design Award yn Goud is in spektakulêr, respektearre projekt dat grutte foardielen bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Moon and Tea Mid Autumn Kadodoaze Ferpakking makket yntinse gefoelens fan begearte, stekt passy oan, stimulearret kreativiteit en fassinearret ús.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: The Mid-Autumn Festival is traditionally celebrated in China in the eighth month of the lunar year. The designers created a unique gift box for Vanke for this year's full-moon festival.
Ofmjittingen & Ferpakking: 24.5cm x 8.5cm x 30cm
Produksjetechnology: The entire packaging design and implementation strictly adheres to environmentally-friendly principles. Composed of natural materials like bamboo, ceramics, and wheat straw, the gift box boasts a sustainable construction. Each component of the packaging serves a distinct purpose, with the outermost layer functioning as a ceramic tea tray. This tray has undergone a slow-flow water treatment process, ensuring the gift box's longevity and promoting continuous use.
Untwerpútdaging: In this project, we faced challenges in reimagining traditional packaging designs to enhance reusability and functionality. We needed to ensure material sustainability and environmental performance.

Difficulties arose in data collection and analysis, necessitating diverse research tools for accurate results. We tackled production obstacles and external factors, such as laws and technological advancements.

Utilizing existing resources, historical and social contexts, and cutting-edge technology, we successfully developed an innovative, eco-friendly packaging design.
Undersyk: Our research explored an alternative approach to eco-friendly design, diverging from the prevalent focus on recyclable materials. We aimed to add value to packaging products, transforming them from single-use items with limited functionality to long-term, sustainable solutions. To achieve this, we conducted surveys and in-depth interviews to understand consumer perceptions and behaviors regarding packaging. Employing research tools like questionnaires and statistical analysis, we collected and examined data. Our findings revealed that consumers were more likely to reuse packaging when it offered added value beyond its initial purpose. This research holds the potential to reduce waste and encourage sustainable packaging design practices.
Ynspiraasje: It has a distinctly Chinese feel, elegant and beautiful, with a bamboo box body and white porcelain tea plate. The box contains moon cakes with local colored rice and Pu-erh tea. When opened, the body of the box and the porcelain cover become a tea tray; the box doubles as a soft lamp while drinking tea and watching the moon.
Projektdoer: The project started in August 2021 in Shanghai and finished in October 2021 in Shanghai.
Operaasjestreamferrin: Each element of the box is designed for reuse. The body and cover plate can be repurposed as a tea tray, while the handle doubles as a spoon. Additionally, the inner box can be transformed into a moon lantern, and the spherical structure of the cover can function as a censer. This versatile box seamlessly blends practicality with festivity.
Teamleden: Chenxiang Xi and Chenling Zhang