Misifu Yueyan Serum Húdfersoargingsferpakking by Suzhou Misifu Cosmetics Co., Ltd is a highly esteemed winner of the very prestigious 2023 A' Design Award yn Brûns in Ferpakkingsûntwerp Competition Category.
BrûnsFerpakking· 2023
Misifu Yueyan Serum Húdfersoargingsferpakking
by Suzhou Misifu Cosmetics Co., Ltd
Client: SuZhou Misifu Cosmetics Co., Ltd
A' Design Award yn Brûns Winner in Ferpakking Category
Verified Award Winner
Verify Award Status for #142382The Design
About Misifu Yueyan Serum Húdfersoargingsferpakking
Misifu Yueyan Serum is ferpakking ûntwurpen foar in premium anty-rimpel serum. De flesse hellet syn foarm fan de Taihu-mearstien, in tradisjoneel Sineesk estetysk symboal dat bekend stiet om syn rimpelige, poreuze, tinne en transparante eigenskippen. In konkave en konvekse tekstuer jout it oerflak in stienachtich uterlik dat feroaret as de flesse fanút ferskillende hoeken besjoen wurdt. Amber- en bijewaks-flessen meitsje it foar brûkers mooglik om elke funksje troch kleur en foarm te herkennen. Galvanisearre gradiïnten foegje in modern ôfwurking ta. De flesse mjit 40 by 40 by 122 millimeter.
The Recognition
About the A' Design Award yn Brûns
Misifu Yueyan Serum Húdfersoargingsferpakking is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Misifu Yueyan Serum Húdfersoargingsferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Misifu Yueyan Serum Húdfersoargingsferpakking foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a product packaging designed for premium anti-wrinkle essence. It draws inspiration from Taihu Lake stone, which features wrinkled, leaky, thin, and transparent, with the concept of time flow embedded in, showing the collision of high technology and traditional aesthetics of Jiangnan. By delicately carving the bottle, the design team shows the natural and unadorned beauty sculpted by time and conveys the product's efficacy in firming skin, preventing aging, and shaping young body lines.
- Dimensions & Packaging
- 40mm x 40mm x 122mm
- Tags
- Skincare packaging, Taihu Lake stone texture, carving, traditional aesthetics of Jiangnan, a combination of fashion craftsmanship and traditional aesthetics
- Production Technology
- The design team has adopted amber and beeswax bottles based on the efficacy of the products, so that users can quickly know the functions by appearance and color. The concave and convex texture gives the bottle a lake stone like visual effect, showing the long sculpted natural beauty. It is an organic integration of fashion craftsmanship and traditional aesthetics, with a modern technology of electroplating gradients to create a time flowing technological highlight on the packaging surface.
- Design Challenge
- The main challenge in developing the product was to put the features of irregular texture and shape of the Taihu Lake stone to the bottle. The irregular shape could easily make the bottle lose its center of gravity and appear less inviting. Starting from the commonality between the structure of the Taihu Lake stone and the bottle, and incorporating the positioning of brand from the aesthetics of Jiangnan skin, the design team achieves a delicate balance after thousands of attempts.
- Research
- Taihu Lake Stone is known as one of the top four wondrous stones in China, and is one of the important aesthetic symbols of traditional Chinese culture. This series of packaging incorporates the Taihu Lake Stone into the design of the bottle, which conveys the classical Chinese art of stone appreciation in a modern aesthetic and expression, allowing the users of world to experience the traditional Chinese culture, and also reviving and carrying forward the traditional Chinese culture.
- Inspiration
- The design is derived from the first of the four wondrous stones in China: Taihu Lake Stone (an important aesthetic symbol of traditional Chinese culture), which features wrinkled, leaky, thin, and transparent. Its unique irregular beauty fits with the concept of sculpting time and reshaping skin. In this way, the design team presents the unique beauty of time flow, which also echoes the efficacy in preventing aging, firming skin, and shaping young body lines.
- Project Duration
- The product was established and developed in Jiangsu, China in October 2021 and listed in Jiangsu, China in September 2022.
- Operation Flow
- The concept of product time carving is conveyed through the bottle. By shaping after the wrinkled, leaky, thin and transparent Taihu Lake stone, it gives the product a unique texture. When users observe the product from different angles, the bottle will show different visual effects due to the concave and convex texture and the refraction of metal. The irregular and hand friendly shape enhances the experience of user from vision to touch, building connections between multiple senses.
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