Sunboy Gift Box Sûnneblomsiedferpakking by Tiger Pan is a highly esteemed winner of the very prestigious 2023 A' Design Award yn Izer in Ferpakkingsûntwerp Competition Category.
IzerFerpakking· 2023
Sunboy Gift Box Sûnneblomsiedferpakking
by Tiger Pan
Client: Bayannaoer Sanpangdan Food Co., Ltd
A' Design Award yn Izer Winner in Ferpakking Category
Verified Award Winner
Verify Award Status for #145472The Design
About Sunboy Gift Box Sûnneblomsiedferpakking
Sunboy Gift Box is in ferpakkingsûntwerp foar sûnneblomsieden. De doaze draacht in logo basearre op de merknamme en in sêne yn oaljeferve-styl mei de Sunboy-personaazjes dy't troch in sûnneblomfjild rinne. Heldere giele toanen en de sûnneblom-yllustraasje helpe klanten it produkt fan ôfstân te werkennen. De iepeningsstruktuer fan de bûtenste ferpakking is opnij definiearre, sadat de doazen yninoar klikke ta modulêre sets fan ien, twa of trije lagen. De kadodoaze is ienfâldich yninoar te setten en út elkoar te heljen, en it grutte bleatlein oerflak besparret materiaalkosten.
The Recognition
About the A' Design Award yn Izer
Sunboy Gift Box Sûnneblomsiedferpakking is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan Sunboy Gift Box Sûnneblomsiedferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. Sunboy Gift Box Sûnneblomsiedferpakking wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Starting with the brand name, we created a vivid, interesting and well-known logo. The packaging picture uses oil painting style to depict 'SUNBOYS' running happily in the sunflower field. Give the 'SUNBOYS' brand a personalized spirit, make it relaxed, happy, affectionate and just; The functional application of the gift box is innovative. The overall design is easy to assemble and separate, saving time and energy.
- Dimensions & Packaging
- Width 443mm x Depth 115mm x Height 304mm
- Tags
- Seed packaging, snack food, Gift box, Personalized, Relaxed, Tiger Pan
- Production Technology
- The unique attribute is to redefine the opening structure of the outer packaging of melon seeds. By buckling each other, one-layer, two-layer or three-layer modular assembly can be formed. The product has a large exposed area and saves material costs.
- Design Challenge
- There are many different colors used to design gift box for FMCG products. We have to be careful when we chose yellow. Yet with the illustration of sunflower, the gift box is proved to be an eye catching one.
- Research
- We give the 'Sunboy' brand a personalized spirit, and make the ' Sunboy' relaxed, happy, affectionate and righteous; the functional application of the gift box is innovative, and the overall design is simple to assemble and separate, saving time and effort.
Starting from the brand name, a vivid, interesting and well-known logo is created. The packaging picture uses a paper-cut style to depict the 'Sunboy' running happily in the sunflower field. - Inspiration
- Inspiration comes from the planting yard of sunflowers in Xinjiang Uygur area, where sunshines last much longer and the field turns yellow when it is harverting season of fall.
- Project Duration
- The project lasts 2 month, designed in Shenzhen and produced in Bayannaoer, Neimenggu.
- Operation Flow
- How to save consumers' effort in looking for an ideal product is the key challenge of this case. A distinctive symbol, a bright color, a graphic layout of info, and a unitive serial system of the package will help Wellmind solve the problem, where consumers can recognize and pick up the products from far away.
- Patents
- The copyrights belong to Tiger Pan
- Team Members
- Creative Director: Tiger Pan
Graphic Design: Jingwen Xiang
Illustration: Ping Yi
Image Editing: Yuling Zhu
Technical Direction: Zhangkun Xie
Project Manager: Lei Peng - Image Credits
- Tiger Pan
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