Jelly Fresh Krûderij Ferpakking by Rodrigo Chiaparini

Jelly Fresh Krûderij Ferpakking by Rodrigo Chiaparini is a highly esteemed winner of the very prestigious 2023 A' Design Award yn Sulver in Ferpakkingsûntwerp Competition Category.

SulverFerpakking· 2023

Jelly Fresh Krûderij Ferpakking

by Rodrigo Chiaparini

Client: Chiapa Design

A' Design Award yn Sulver Winner in Ferpakking Category

26,196

Verified Award Winner

Verify Award Status for #150413

View at A' Design Award Press Release Award Badge

Colors

The Design

About Jelly Fresh Krûderij Ferpakking

Jelly Fresh is in ferpakkingskonsept foar in searje poederkrûderijen makke foar it tarieden fan fisk. It ûntwerp is ynspirearre troch de figuer fan de krantejonge en ropt de âlde gewoante op om farske fisk yn papier te wikkeljen. In foto fan de krantejonge wurdt kombinearre mei typografy, opmaak en grafyske eleminten om in bân mei de konsumint te meitsjen. It assortimint omfettet trije smaken en twa ferpakkingsformaten, sadat de krûderijen maklik te brûken binne yn de keuken. In moderne en strakke opmaak mei in ûnderskiedend kleurepalet helpt de blikjes op te fallen yn it skap.

The Recognition

About the A' Design Award yn Sulver

Jelly Fresh Krûderij Ferpakking is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Jelly Fresh Krûderij Ferpakking wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Jelly Fresh Krûderij Ferpakking is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Inspired by the figure of the newspaper boy, Jelly Fresh brings back the ancient habit of wrapping fresh fish. With a series of powder seasonings created especially for the preparation of all types of fish, Jelly Fresh comes in three flavors and two different types of packaging, aiming to facilitate its use in the kitchen.
Dimensions & Packaging: As mentioned before, the products are presented in can mockups aiming the use of appropriate materials for the segment. We cannot provide dimensions since it is a conceptual project.
Tags: brand, packaging, fish brand, packaging seasoning design
Production Technology: It's a Concept Design Project.
Design Challenge: Since it is a conceptual project we didn't have difficulties with the process. Our team is well synchronized in techniques and thoughts which helps in the creative process.
Research: We did not create or develop research for the creation of this project.
Inspiration: Our inspiration was to create a design that has modern and premium appeal to the public combined with exclusively smoked sea products.
Project Duration: The project started in Sao Paulo in January 2023 and finished in February 2023. The project was well accepted in websites and design blogs and until today it receives proposals of publications in packaging and design books.
Operation Flow: A good design always calls the attention of the spectator. The surprise increases if the product inside has quality as well. Creating products that come out of the ordinary is something that we always take into consideration, both in real and conceptual projects.
Team Members: Creative Director and Designer: Rodrigo Chiaparini
Design Assistant: Amanda Rodrigues
Design Assistant: Anna Balardin