Siviano Italjaanske Wyn troch Valerii Sumilov is in heech wurdearre winner fan de tige prestizjeuze 2023 A' Design Award yn Brûns yn de kompetysje-kategory Ferpakkingsûntwerp.
BrûnsFerpakking· 2023
Siviano Italjaanske Wyn
troch Valerii Sumilov
Klant: Shumi Love Design
A' Design Award yn Brûns Winner yn de kategory Ferpakking
Ferifiearre Priiswinner
Ferifiearje Prisstatus foar #151378It Untwerp
Oer Siviano Italjaanske Wyn
Dit wurk is ynspirearre troch Itaalje en alles oer Itaalje: syn maskeradeballen, syn mystearjes, syn geheime maatskippijen, syn clans en syn rike kultuer. It ûntwerp socht mystyk, mystearje en hillige begearten te reflektearjen. Troch dizze wyn te keapjen, keapet de konsumint in tagongskaartsje foar in befoarrjochte maatskippij, nei in geheime oarder, wêrfan de yngong allinich foar de útkarde pear is. It label is makke yn in orizjinele komplekse foarm. It aksint wurdt nei rjochts ferpleatst om mear oandacht te lûken mei syn asymmetry. Dit jout mear estetyk en mystyk oan it hiele ûntwerpkonsept.
De Erkenning
Oer de A' Design Award yn Brûns
Siviano Italjaanske Wyn is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Siviano Italjaanske Wyn wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Siviano Italjaanske Wyn foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.
Efter it Untwerp
Parsepakket
Credits, teamleden en technyske details levere troch de ûntwerper.
- Unike Eigenskippen
- The overriding task for the agency in this project was the creation of an integral image that would reflect the light and elegant feel of the product, and identify the drink’s region of origin.
The unique Italian spirit is contained within every drop of this wine, and that’s exactly what was required to embody in the packaging design. - Ofmjittingen & Ferpakking
- Label: 86 mm X 145 mm. Paper: Vergé White
- Labels
- italian, wine, siviano
- Produksjetechnology
- Brand concept development, trade mark design, package design. The use of advanced post-printing processes was thoughtfully planned out for the label. Their combination and use won't go unappreciated by the consumer. Paper: Velmart White. Post-print: gold stamping, embossing, tactile varnish
- Untwerpútdaging
- The production process for the label involves additional printing and post-printing techniques that emphasize certain elements and make the overall composition more expressive. The use of advanced post-printing processes was thoughtfully planned out for the label. Their combination and use won't go unappreciated by the consumer, and on the shelf, the product will draw the attention of the most sophisticated connoisseurs of classic Italian wines.
- Undersyk
- We did market research on the competitive shelf. As a result of the research it became clear to us that Italian wines are not only about style, breed and brevity. But also mood, atmosphere, a special "feeling" - feeling and passion. That is what we tried to reflect in the design.
- Ynspiraasje
- The solution presented confirms in general lines the traditions of Italian wine packaging, while also carrying certain details that lend the composition a modern and fresh feel. First thing to note is the strict and minimalistic central piece, which serves as a kind of foundation for the more expressive elements located in the upper part of the label respectively.
- Projektdoer
- The project started in november 2022 in Italy. The product is intended for the European and U.S. markets.
- Operaasjestreamferrin
- The label has a unique form: artistic die-cutting of complex shape is performed. Part of the label is shaped. At the same time, the other part of the label is cut through. A powerful center of attraction is formed. This serves to draw attention to the manufacturer's brand and increases the status of the product.
- Patinten
- Copyright for all texts, images, designs, logo, website design www.shumilovedesign.eu belong to the company SC "SHLD GRUP" SRL.
All rights reserved.
© SHUMI LOVE DESIGN™, 2023
© VALERII SUMILOV, 2023
© SHLD GRUP SRL, 2023 - Teamleden
- Creative & Design Director: Valerii Sumilov, Designer: Valerii Sumilov and Visualizer: Maxim Kulikov
- Ofbyldingskrediten
- Image #1 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #2 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #3 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #4 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #5 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
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