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Hong Kong Book Fair 2022 Iepenbiere Tentoanstelling troch Dury Chin

Hong Kong Book Fair 2022 Iepenbiere Tentoanstelling troch Dury Chin is in heech wurdearre winner fan de tige prestizjeuze 2024 A' Design Award yn Brûns yn de kompetysje-kategory Evenemint en Barren Ûntwerp.


BrûnsEvenemint· 2024

Hong Kong Book Fair 2022 Iepenbiere Tentoanstelling

troch Dury Chin

Klant: Hong Kong Trade Development Council

A' Design Award yn Brûns Winner yn de kategory Evenemint

79,870

Kleuren

It Untwerp

Oer Hong Kong Book Fair 2022 Iepenbiere Tentoanstelling

Hong Kong Book Fair 2022 is in iepenbiere tentoanstelling hâlden yn it Hong Kong Conference and Exhibition Centre yn Wan Chai. De 32e edysje bestreek 55100 fjouwerkante meter en brocht mear as 700 eksposanten byinoar. De Art Gallery foarme it sintrum fan it barren en wie ferdield yn trije sônes: City Literature, HK Architecture en Taste of Hong Kong. Displaypanielen waarden boud fan werbrûkbere aluminium frames bedekt mei vinyl, polykarbonaat en glês, foarfabrisearre en bûten it terrein teste. Bioôfbrekbere tapiten waarden brûkt om de produksje duorsumer te meitsjen.

De Erkenning

Oer de A' Design Award yn Brûns

Hong Kong Book Fair 2022 Iepenbiere Tentoanstelling is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Hong Kong Book Fair 2022 Iepenbiere Tentoanstelling wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Hong Kong Book Fair 2022 Iepenbiere Tentoanstelling foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen
Being the first large-scale event in 2022 consists of 55100 m2 exhibition space, the 32nd Hong Kong Book Fair and associated events brought together more than 700 exhibitors offering a diverse experience for shoppers. Since 1990, the Fair has developed from a mere promotion platform for the industry to an annual territory-wide major reading and cultural event for the public of Hong Kong.
Ofmjittingen & Ferpakking
The area of the Art Gallery: City Literature was approximately: 47mL x 4mD x 2.5mH, HK Architecture was approximate: 29mL x 10mD x 2.5mH, Taste of Hong Kong was approximate: 20mL x 10mD x 2.5mH. Both areas are surrounded by aluminum system structures with polycarbonate panels, and glass showcases with system structure.
Labels
Book Fair, Hong Kong, History and City Literature, HKTDC
Produksjetechnology
Due to the limited setup day, the display items were prefabricated and tested off-site prior to being reassembled onsite. These included the rotatable book stand, display props, and all flipping icons. All panels were made from reusable aluminum structure frames covered with vinyl, polycarbonate, and glass finish. The audio-visual equipment, TV screen, and display furniture were hired by other parties. To be more sustainable in the overall production biodegradable carpets were used.
Untwerpútdaging
3 identical zone: City literature, HK Architecture and Taste of HK was harmony cohere as an Art Gallery of 2022. Aptly adopting the flipping concept on old literature and objects, dynamic transparent reflective planes and an area for infinite reflection completed the hardware for the space. The spatial experience design was completed by a series of bespoke video content highlighting various literature authors, photos, and cultural-related objects.
Undersyk
Our design rationale was to create a visual series combining with HK Traditional Culture and Objects. This project combined special displays of Art Gallery Exhibitions for visitors to explore HK Food Culture, Historical Authors and Architecture Photos as well as a Kids Comic Area to feature old comic book covers. Following the central theme Inspirational and Motivational Reading, the HK Book Fair 2022 introduced some of the best inspirational authors and books of this genre to renders, aiming to bring HK citizens together and encourage them to seek out motivational books that could help people to face the challenges ahead after the pandemic.
Ynspiraasje
A Neo-composition of Hong Kong heritage and traditional symbols. By using elements from old literatures and objects, book binding and flipping methods as the core to create a unique graphic series of Hong Kong Book Fair. In order to portray the key message of each display, we focused on the interplay between bold icons and solid colors, then turned these to different illustrations expressing the interests of reading books.
Projektdoer
The duration for the project took 3 months from initial briefing to onsite completion. It was launched from 20 to 26 July 2022 and ran for 7 days. HK Book Fair was located at the Hong Kong Conference and Exhibition Centre HKCEC in Wan Chai, Hong Kong.
Operaasjestreamferrin
Art Gallery was the focus of Hong Kong Book Fair every year. This year, it was composed of: City Literature, and HK Architecture and Taste of Hong Kong three zones. First, the spreading of descriptive panels creates a museum-look-like atmosphere to enhance the visitor experience by different literature authors. Second, to collaborate with National Geographic, selected photos of iconic Hong Kong architecture photo were spatially displayed on a semi-transparent panel to create a Gallery look-alike. Third, an eye-catching color zoning with various posters, packaging, news clipping, miniatures, and books, to compose nostalgia for Hong Kong’s food culture. Three individual Zones worked in harmony to create a journey for the visitor to walk through, to experience an exceptional and unique sense of Hong Kong’s culture.
Teamleden
HKTDC Creative Department
Ofbyldingskrediten
Hong Kong Trade Development Council

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Goed Untwerp Fertsjinnet Grutte Erkenning

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