Sarban Leare Tas by Aida Mehranfar is a highly esteemed winner of the very prestigious 2024 A' Design Award yn Izer in Moade- en Reisaksessoires Ûntwerp Competition Category.

IzerAksessoire· 2024

Sarban Leare Tas

by Aida Mehranfar

Client: Fida

A' Design Award yn Izer Winner in Aksessoire Category

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Verified Award Winner

Verify Award Status for #152080

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Colors

The Design

About Sarban Leare Tas

Sarban is ynspirearre troch in Iraanske arsjitektoanyske struktuer neamd de Sarban Minaret, dy't in boadskip fan frede útdraacht. Dit is omdat de minaret yn in buert leit dêr't trije ferskillende religys freedsum tegearre wenje. Dit produkt is net allinnich in tas, it is in stik Iraanske kultuer dat jo by jo hawwe kinne. De patroanen op de minaret binne op 'e meast minimale wize mooglik op 'e tas útfierd.

The Recognition

About the A' Design Award yn Izer

Sarban Leare Tas is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan Sarban Leare Tas wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. Sarban Leare Tas wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This design is efficient both visually and functionally. The material used in this design is natural camel leather, which makes the product more durable. The source of inspiration for this design is an Iranian architectural building, which aims to introduce ancient Iranian art to the world. it's 23 cm x 30 cm x 12 cm bag and its weigh is about 613 g.
Dimensions & Packaging: this bag's physical information is: 300 mm x 120 mm x 230 mm
Tags: Bag, architecture, Sarban, Iran, peace
Production Technology: This bag was designed manually, with a pencil on paper, and also the method of making the initial pattern was done entirely by hand and using paper by trial and error. The protrusions and depressions on the front of the bag were prepared as manual patterns, and by sticking the shapes together with tape, they reached the final form and after reaching the paper pattern, the pattern was transferred to the leather and cut and collected and reached the final shape.
Design Challenge: This design is not just a product; it is a means to promote the sense of peace among humans. It aims to foster peace among different thoughts and religions. The region where the Sarban Minaret is located is a place where different religions converge and peacefully coexist. Sarban symbolizes peace. The challenge of this project was to transform an architectural structure into a leather bag and creat it. The forms that were shaped by bricks had to be replicated in the same way using leather, and all of these stages were done by hand.
Research: The bag design was created through extensive online and field research in the field of architecture. The goal was to showcase ancient Iranian architectural structures and find an appropriate landmark. The Sarban Minaret was selected for the project, and extensive photography was conducted from different angles. The geometric patterns of the building were analyzed and sketched on paper. Paper templates were created using simplified patterns, and through an iterative process, the final design was achieved. The chosen structure aims to have a positive impact on human perception and promote a deeper understanding of peace.
Inspiration: This bag is a handmade product inspired by Iranian architecture and the Sarban minaret in the Joybar neighborhood of Isfahan. It reflects the peaceful coexistence of Jews, Kalimis and Muslims in that area. It has geometric shapes and a single color brick color that resemble the minaret’s design. It is made of camel leather that symbolizes the function of the minaret as a guide for camels and caravans.
Project Duration: This project was designed and executed in Iran in December 2020. The design and implementation of this project took two weeks to complete.
Operation Flow: This design has incorporated elements from Iranian culture to interact with the audience. Architecture is a part of Iranian art and culture, and through drawing inspiration from it and embodying it in the design of this bag, a connection has been established with the audience.
Patents: Trademark Registration Number: 323838
Year of Trademark Registration: 2018
Jurisdiction: Intellectual Property Center of the State Organization for Registration of Deeds and Properties of the Islamic Republic of Iran
Image Credits: Image One: Photograph by Arash Mehranfar/ Edited by Sahar Gholami/ Created by Aida Mehranfar (Fedacheram)/ Title of the artwork: Sarban/ Year of the image: 2023
Image Two: Photograph by Arash Mehranfar/ Edited by Sahar Gholami/ Created by Aida Mehranfar (Fedacheram)/ Title of the artwork: Sarban/ Year of the image: 2023
Image Three: Photograph by Arash Mehranfar/ Edited by Sahar Gholami/ Created by Aida Mehranfar (Fedacheram)/ Title of the artwork: Sarban/ Year of the image: 2020