Novus Organics ACV Ferpakkingûntwerp troch Shashwat Das and Ruchi Gada - Almond Branding is in heech wurdearre winner fan de tige prestizjeuze 2024 A' Design Award yn Brûns yn de kompetysje-kategory Ferpakkingsûntwerp.
BrûnsFerpakking· 2024
Novus Organics ACV Ferpakkingûntwerp
troch Shashwat Das and Ruchi Gada - Almond Branding
Klant: Novus Organics
A' Design Award yn Brûns Winner yn de kategory Ferpakking
Ferifiearre Priiswinner
Ferifiearje Prisstatus foar #152622It Untwerp
Oer Novus Organics ACV Ferpakkingûntwerp
Novus Organics Appelsiiderasyn rjochte op it fêststellen fan in ûngeëvenaard kwaliteitsstandert yn 'e Yndyske merk, dy't konkurrinten oertroft yn konsintraasje en suverheid. Dit ferpakkingûntwerp waard makke om syn unykens oan te foljen, mei de klam op ienfâld en elegânsje. It skjinne, transparante etiket toant de natuerlike skientme fan it produkt. Mei in minimalistyske linetekenstyl fangt it ûntwerp de essinsje fan hânplakte, biologyske yngrediïnten, yn oerienstimming mei in ynset foar útsûnderlikheid en duorsumens. De ferpakking is plastykfrij en resykleerber, en ûnderstreket miljeuferantwurdlikens.
De Erkenning
Oer de A' Design Award yn Brûns
Novus Organics ACV Ferpakkingûntwerp is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Novus Organics ACV Ferpakkingûntwerp wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Novus Organics ACV Ferpakkingûntwerp foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.
Efter it Untwerp
Parsepakket
Credits, teamleden en technyske details levere troch de ûntwerper.
- Unike Eigenskippen
- Novus Organics Apple Cider Vinegar was of a quality standard that the Indian market had never experienced before.
No other existing competitor in the market could match its concentration and purity. Since the product was unique, we vouched to make the Packaging Design unique in all possible ways.
A clean, minimalistic design that reflects the brand's commitment to quality and simplicity. The label is mostly transparent, allowing the natural beauty of the product to shine through. - Ofmjittingen & Ferpakking
- Limited Colour Palette
The label uses only three colours along with gold foil and white to create a sophisticated and premium look.
The carton captures the ACV shade as a Pantone in the background, creating a cohesive and consistent design language. - Labels
- Packaging Design, Health & Wellness, Sustainable Packaging, Planet Friendly Packaging, Plastic-free Packaging
- Produksjetechnology
- Sustainable & Planet Friendly Packaging Design
At Almond Branding, we believe in the cause of sustainable and eco-friendly packaging.
We proposed recyclable glass, cork and paper packaging and minimalistic printing colours to minimize waste and reduce the carbon footprint of the brand.
The entire packaging is plasticfree and is easy to recycle, furthering Novus Organics’ commitment to sustainability and being planet first. - Untwerpútdaging
- The challenge was to design packaging that embodies the essence of handpicked, organic ingredients while reflecting nature's bliss. Employing a line drawing illustrative style, the design showcases purity and simplicity, echoing the brand's commitment to quality. Design had to signify authenticity and transparency, aligning with sustainable practices. The packaging had to be entirely plastic-free and recyclable, reinforcing Novus Organics' dedication to environmental stewardship.
- Undersyk
- Creating a unique design for Novus Organics ACV was crucial to stand out in a saturated market. Unlike competitors' tall PET bottles with plastic/metal caps and opaque labels depicting apples, we aimed for unprecedented distinctiveness. Extensive market research guided our strategy, ensuring unparalleled concentration, purity, and packaging innovation.
- Ynspiraasje
- Capturing The Australian Story
The Postcard style and "with love from Australia" stamp are not just design elements, but a story in itself. It represents the passion of the brand founders and their journey to bring the best of Australia to India.
The design captures the essence of handpicking the best ingredients and capturing the bliss of nature in a bottle.
The line drawing illustrative style perfectly captures the essence of the product's pristine and pure organic nature and origin. - Projektdoer
- The Packaging Design started in 2022 and was executed and launched in 2023.
- Operaasjestreamferrin
- Efficient Verbal Branding:
Each pack phase narrates brand ethos, conveying product benefits in a conversational, inclusive tone.
From tagline 'Cheers to Your Perfect Health Booster' to 'Your Nourishment' description, packaging warmly engages users.
The style evokes a sense of artisanal craftsmanship and attention to detail, conveying the idea that the product is carefully made using only the best organic ingredients. By using only black and red, the illustrations convey a sense of authenticity and transparency. - Teamleden
- Ruchi Gada,
Shashwat Das - Ofbyldingskrediten
- Optional Image #4 Picture Credits Novus Organics
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