Geziwo Park Series Yllustraasjesearje by Yao Wu

Geziwo Park Series Yllustraasjesearje by Yao Wu is a highly esteemed winner of the very prestigious 2024 A' Design Award yn Sulver in Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp Competition Category.

SulverGrafysk· 2024

Geziwo Park Series Yllustraasjesearje

by Yao Wu

Client: Beijing Wuyao Cultural and Creative Co. Ltd.

A' Design Award yn Sulver Winner in Grafysk Category

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Colors

The Design

About Geziwo Park Series Yllustraasjesearje

Geziwo Park Searje is in kommersjele yllustraasje makke foar Geziwo Park. It lange rôlekeunstwurk is ferdield yn trije dielen. It earste diel, Nacht fan Fantastyske Dieren, toant moanneljocht boppe in mysterieus wâld mei in protte fûgels yn 'e flecht. It twadde diel, Dream, is fol mei kleur en befettet markante gebouwen fan Geziwo Park. It tredde diel, Reis, lit seemearminne-elfkes sjen dy't swimme yn in blauwe oseaan wylst in skip de fierte yn syld. De trije dielen kinne apart of tegearre brûkt wurde op ansichtkaarten, posters en oare items. It printe wurk mjit 3,84 by 0,76 meter.

The Recognition

About the A' Design Award yn Sulver

Geziwo Park Series Yllustraasjesearje is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Geziwo Park Series Yllustraasjesearje wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Geziwo Park Series Yllustraasjesearje is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Integrating humanistic and natural elements, we embark on a dream-making journey with the theme of Night of Magical Animals. The whole illustration is divided into three parts. Taking Night of Fantastic Animals as the first part, the moonlight illuminates the mysterious forest, with many birds flying through it. The second part is Dream, with many colors covering the whole picture, including many landmark buildings in GeziWo Park. Combining modern technology with ancient culture. The third part is Voyage. The mermaid elves are swimming in the blue ocean. The ship is sailing into the distance.
Dimensions & Packaging: The size displayed as a separate illustration work is 3.84m*0.76m using giclee technology.
Commercial applications vary in size depending on the type.
Tags: Illustrations, GeziWo, fantastic, dream
Production Technology: This long scroll piece can accommodate most size applications. These three parts can be used alone or in conjunction with other derivatives in subsequent commercial applications, such as postcards, posters and other creative works.
Design Challenge: The whole illustration is divided into three different styles parts. How to unify the styles of the picture is the challenge of project.
Research: A considerable amount of project information was collected in the early stage of the work. The natural features, architectural uniqueness, and humanistic features of Pigeon Nest Park were all reflected in the later drawings. Strive to ensure the unity of the picture and the unity of the theme.
In the middle of the project, drew a large number of line drawings and created separate layers for them to facilitate commercial use.
In the later stage of the project, not only completed the illustration content, but also created 4 IP characters and a set of vector graphics and text designs.
Inspiration: This design is a commercial illustration created for the IP Geziwo Park. It is inspired by the scenery and cultural landscape of Geziwo Park.
Project Duration: The project started in Beijing in June 2023 and ended in August 2023
Team Members: Original designer：Wu yao
Illustration designer:Zhang yuchen
Illustration designer:Xie boxing
Illustration designer:Shi huafeng
Graphic designer:Zheng ziyang
Graphic designer:Tan zhen
3D designer:Liao hao
Font designer：Liu xin