Heu 70th Anniversary Logo en Visueel Identiteitssysteem troch Li Tiebin is in heech wurdearre winner fan de tige prestizjeuze 2024 A' Design Award yn Sulver yn de kompetysje-kategory Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp.

SulverGrafysk· 2024

Heu 70th Anniversary Logo en Visueel Identiteitssysteem

troch Li Tiebin

Klant: Harbin Engineering University

A' Design Award yn Sulver Winner yn de kategory Grafysk

110,132

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #158079

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Heu 70th Anniversary Logo en Visueel Identiteitssysteem

Dit ûntwerp lit suksesfol de 70-jierrige ûntwikkelingshistoarje fan de skoalle sjen. Troch datastúdzje en kampusûndersyk brûkt it op ynnovative wize de metoade fan totems om de ferhaalline fan it narratyf út te drukken. It yntegrearret eleminten fan de histoaryske kultuer fan de skoalle en wittenskiplike ûndersykstechnology. De ôfbyldingen wurde ferienfâldige ta symboalen en werorganisearre om de boadskip oer te bringen. Kombinearre mei golfljinnen foarmet it in plechtsteatich 70-logo, wat de lêsbierheid yn de ûntwerpoerdracht ferbetteret. It presintearret de unike sjarme en bûtengewoane prestaasjes fan de skoalle oan de wrâld.

De Erkenning

Oer de A' Design Award yn Sulver

Heu 70th Anniversary Logo en Visueel Identiteitssysteem is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Heu 70th Anniversary Logo en Visueel Identiteitssysteem wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Heu 70th Anniversary Logo en Visueel Identiteitssysteem is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: In 2023, Harbin Engineering University celebrated its 70th anniversary with the integration of historical elements of the university's development and symbolic graphics representing campus culture in the design of its anniversary logo and visual identity system. The aim was to showcase the university's unique charm and rich heritage while fostering a sense of unity and belonging among students and faculty, and collectively embracing a brighter future for the institution.
Ofmjittingen & Ferpakking: The design specifications adhere to research, sketching, computer-aided design, ensuring compliance with printing standards, digital multimedia display specifications, and mold production manufacturing standards. In actual application and exhibition, it meets basic advertising display standards and construction display safety standards.
Labels: Logo, Visual Identity, Brand, Anniversary Celebration, University
Produksjetechnology: Simplify complex graphics into clean designs, combining multiple shapes to create new patterns. For flat applications, utilize printing techniques, while for three-dimensional applications, use 3D model files to produce 3D badges. The production process must consider various usage scenarios and technologies.
Untwerpútdaging: Firstly, the school has a rich cultural and historical heritage. It's essential to extract representative elements and express them in tangible forms while maintaining a unified visual presentation technique. Secondly, integrating common aesthetic issues in art to achieve the perfect balance between artistic expression and practical application of the design work is crucial.
Undersyk: The research and collection of historical and cultural information about the school yielded specific data for extracting design languages and elements. By delving into these elements, the school's visual identity was transformed into graphical representations, providing material for the subsequent development of cultural and creative products. This process established a comprehensive approach to school brand visual design.
Ynspiraasje: The design integrates symbolic elements of the university's historical features and campus culture incorporating marine equipment and the school's historical heritage. The intertwining of wave-like lines forms a concise and dignified "70", complemented by the main building of the university and historical time points from 1953 to 2023, creating the visual representation of the logo design. The primary colors are blue and red, symbolizing the ocean and historical heritage.
Projektdoer: The project started in April 2022 in Shanghai and finished in July 2023 in Shanghai, and was exhibited in Harbin Engineering University in September 2023.
Operaasjestreamferrin: The design project spanned one year, encompassing anniversary-related graphic prints, multimedia displays, and cultural and creative products. Both the design timeline and quality were crucial. With involvement from multiple stakeholders, effective coordination and communication with school departments facilitated the successful delivery of the design on the scheduled anniversary day, receiving acclaim.
Teamleden: Li Tiebin
Ofbyldingskrediten: Li Tiebin, 2022.