Xilin Gol Cheese Kaasferpakking troch Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin

Xilin Gol Cheese Kaasferpakking troch Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin is in heech wurdearre winner fan de tige prestizjeuze 2024 A' Design Award yn Izer yn de kompetysje-kategory Ferpakkingsûntwerp.

IzerFerpakking· 2024

Xilin Gol Cheese Kaasferpakking

troch Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin

Klant: Xilin Gol League Brand Building Promotion Centre

A' Design Award yn Izer Winner yn de kategory Ferpakking

12,808

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #158922

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Xilin Gol Cheese Kaasferpakking

Boektekst: Xilin Gol Kaas is in ferpakkingsûntwerp foar in kaasprodukt fan it Xilin Gol Gerslân. De fjouwerkante doaze giet iepen en ticht oan de boppe- en ûnderkant. De bûtenkant is makke fan papier en plastyk mei in útholjend patroan yn de foarm fan in yurt. Transparante fellen oan de foar- en efterkant binne printe mei yllustrearre karakters fan de kaasfamylje. Patroanen en teksten op beide siden binne mei boekdrukkeunst printe. De binnendoaze is makke fan net-transparant papier mei yllustraasjes fan gerslânlânskippen. It ûntwerp ferbynt Mongoalske kultuer mei moderne grafyske keunst.

De Erkenning

Oer de A' Design Award yn Izer

Xilin Gol Cheese Kaasferpakking is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan Xilin Gol Cheese Kaasferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. Xilin Gol Cheese Kaasferpakking wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: Xilin Gol Cheese, from the Xilin Gol Grassland, is made with premium milk and a pure, additive-free process, appealing to health-conscious consumers who value quality. With a sensory design blending sight and taste, it embodies the pristine beauty of the grassland, providing a healthy and delicious treat. Themed "natural purity," the packaging merges grassland vistas, Mongolian culture, and modern art, blending ethnic tradition with contemporary expression.
Ofmjittingen & Ferpakking: Upper box W122.62 x D122.62 x H104mm
Lower box W177.71 x D177.71 x H118.7mm
Labels: Cheese, Food, Packaging Design, Branding, Products
Produksjetechnology: Adopting the square box design with top and bottom closure, the outer shell is made of paper and plastic hollowed out, the hollowed-out pattern resembles a yurt, the transparent plastic sheet on the front and back are printed with IP images of singing milk bars and slices of milk, and the patterns and texts on both sides are letterpress printed, reflecting the high-end texture. The inner case is made of opaque paper with illustrations of the Xilin Gol grassland scenery, showing the pure and natural grassland style. When the top and bottom boxes are closed, the cheerful scene of the cheese family singing and dancing in the grassland is shown.
Untwerpútdaging: How to make an attempt to rejuvenate the design of traditional folklore under the principle of green design. Delivering cultural connotations in the Mongolian context to a multilingual consumer audience.
Undersyk: Interpersonal Design Theory, Anthropomorphic Design
Ynspiraasje: Xilin Gol cheese packaging draws inspiration from Mongolian culture, green grasslands, and folk customs. The design incorporates elements such as the Mongolian yurt shape, language, pattern art, and rock paintings, using a blue-white and green-white color scheme for an authentic grassland style. The key pattern features the Xilin Gol cheese family's IP, adding a playful touch while emphasizing the product's purity and healthy taste.
Projektdoer: The project was completed in Hangzhou, China, on October 10, 2023.
Operaasjestreamferrin: The shape of the box is a square box that opens and closes at the top and bottom, and when the top and bottom boxes are closed, it shows the cheerful scene of the cheese family singing and dancing in the grassland.
Teamleden: Chenghua Li
Linjian Chen
Deli Dong
Xinyi Yin
Ofbyldingskrediten: Image #No1: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 1, 2023.
Image #No2: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 2, 2023.
Image #No3: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 3, 2023.
Image #No4: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 4, 2023.
Image #No5: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 5, 2023.