Choco Coral Underwiizjende Sûkerlaadferpakking by Shin Chan

Choco Coral Underwiizjende Sûkerlaadferpakking by Shin Chan is a highly esteemed winner of the very prestigious 2025 A' Design Award yn Sulver in Iepenbier Bewustwêzen, Frijwilligerswurk en Maatskippij Ûntwerp Competition Category.

SulverFrijwilligerswurk· 2025

Choco Coral Underwiizjende Sûkerlaadferpakking

by Shin Chan

Client: Climate Creative Challenge

A' Design Award yn Sulver Winner in Frijwilligerswurk Category

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Colors

The Design

About Choco Coral Underwiizjende Sûkerlaadferpakking

Choco Coral ûntstiet as mear as allinnich in sûkerlaad; it is in middel foar miljeu-ûnderwiis en jeugdfersterking. Troch it yntegrearjen fan sammelkaarten mei koroalsoarten en behâldstips, feroaret it genetsjen yn ferljochting. Dizze ynnovative oanpak ûnderwiiset net allinne, mar ynspirearret ek ta aksje, en kweekt in generaasje oseaanforkjochters. Choco Coral is in foarbyld fan 'e transformative krêft fan ûntwerp om gedrach te foarmjen en duorsumens te befoarderjen. As erkenning fan syn ympakt fertsjinnet it lof op it wrâldpoadium foar syn ynfindingrykdom en tawijing oan behâld.

The Recognition

About the A' Design Award yn Sulver

Choco Coral Underwiizjende Sûkerlaadferpakking is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Choco Coral Underwiizjende Sûkerlaadferpakking wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Choco Coral Underwiizjende Sûkerlaadferpakking is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Develop an engaging Chocolate Packaging targeted at the youth, integrating educational content on coral reef conservation to save coastal.
Our goal is to raise awareness and instill a sense of responsibility among young consumers. Through vibrant packaging, we aim to educate children about the vital role coral reefs play in coastal protection. This initiative seeks to sow the seeds of environmental consciousness early, fostering a generation committed to safeguard.
Dimensions & Packaging: Packaging: 150mm (W) X 246mm (H)
Card: 50mm (W) X 70mm (H)
Poster: A2
Tags: Climate Change, Coral Reef, Save Ocean, Educational Packaging, Coastal
Production Technology: Overall packaging and paper are recyclable, for plastic we using Mono-material packaging, composed of a single material or fiber.
Design Challenge: For majority human, saving planet / coastal might be a very bored or topics don’t care about. To create something interesting, funny and tasteful yet educational product is a challenge.
Research: My research of this project is based on how coastal change affect our life and how coral reef become an important part to protect the coastal.
Inspiration: Imagine a world where every bite of chocolate holds the power to protect our coral reefs. My inspiration idea centers around captivating the attention of the younger generation through the irresistible allure of chocolate and vibrant colors. By packaging coral-shaped chocolates with fun collector's cards inside, we create an interactive and memorable experience that not only satisfies taste buds but also educates and inspires.
Project Duration: This design are commended at www.climatecreativeschallenge.com at Jan 2024
Operation Flow: In a seaside town, Mia and Jake stumbled upon Choco Coral chocolates. Intrigued, they indulged, discovering collector's cards inside, each featuring vibrant corals and conservation tips. Inspired, they collected them all, unlocking an illustration poster. Their journey sparked a community movement, spreading awareness about coral conservation among the young and old alike. With every Choco Coral sold, another guardian of the ocean's coastal wonders was born.
Team Members: Shin Chan