Banquet Chinese Baijiu Drankferpakking troch Ying Song Brand Design Shenzhen Co., Ltd is in heech wurdearre winner fan de tige prestizjeuze 2024 A' Design Award yn Sulver yn de kompetysje-kategory Ferpakkingsûntwerp.

SulverFerpakking· 2024

Banquet Chinese Baijiu Drankferpakking

troch Ying Song Brand Design Shenzhen Co., Ltd

Klant: Guizhou Suiyuesijiu Enterprise Management Co., Ltd.

A' Design Award yn Sulver Winner yn de kategory Ferpakking

34,192

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #160778

Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Banquet Chinese Baijiu Drankferpakking

Banquet is in ferpakkingsûntwerp foar Sineeske baijiu, in distillearre drank. De flesse is makke fan keramyk en de foarm is basearre op tradisjonele Sineeske fazen. De himelblauwe kleur ferwiist nei Ru-oven-ierdewurk út de Song-dynasty, en de minimalistyske foarm folget de estetyk fan de Song-dynasty. De dop is makke fan legearing en draacht yn it midden it Sineeske karakter foar bankett. De flesse mjit 87 by 87 by 305 millimeter en kin opnij brûkt wurde. De hals wurdt derôf helle en omkeard, sadat de flesse tsjinnet as in blommefaas, wylst de dop in wijreekbasis wurdt.

De Erkenning

Oer de A' Design Award yn Sulver

Banquet Chinese Baijiu Drankferpakking is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Banquet Chinese Baijiu Drankferpakking wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Banquet Chinese Baijiu Drankferpakking is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: It's a Baijiu package from China. The name of the project is Banquet, a famous painting from the Song Dynasty that depicts scenes of people drinking and playing at night banquets. Therefore, this design applies the minimalist style of Song Dynasty aesthetics to the shape of wine bottles, and the sky blue color used in ceramic bottles also expresses this feature, which is beautiful, simple, and high-end. The designer wants to convey the elegant lifestyle of Song people to customers through this project. And the bottle can also be reused. It can be illustrated, and the bottle cap can be used as a incense base.
Ofmjittingen & Ferpakking: A bottle / 87mm x 87mm x 305mm / ceramics, metals/
Labels: Chinese Baijiu packaging, packaging design, reused
Produksjetechnology: We chose sky blue as the color for the ceramic vase, representing the high-end aesthetic of the Song Dynasty, and the shape of the ceramic vase also drew inspiration from the shape of traditional Chinese vases. The bottle cap is made of alloy, which can reflect the advanced texture of the project. The middle of the bottle cap has the Chinese character ‘banquet’, which is the Chinese name of the project. Use graphics to represent the project name.
Untwerpútdaging: How to reflect the aesthetic beauty, simplicity, and sophistication of the Song Dynasty in packaging. Convey to customers the feeling about ‘Real artists simplify’.
Undersyk: Type of Research: Baijiu packaging; Research Objectives : promote project sales; Methodology: design a new project; data collection: start from customers' purchase preferences; Tools Used: design software; effect: the project is successfully launched, and sales are very good.
Ynspiraasje: The creativity comes from the aesthetics of the Song Dynasty in China.
Minimalism was a characteristic of Song Dynasty aesthetics.

Chinese ceramic art reached its peak in the Song Dynasty.
The bottle adopts the sky blue color of Ru Kiln in the Song Dynasty, with a minimalist design that conveys the ‘Real artists simplify’.

Flower arrangement, burn incense, It’s a lifestyles of the literati in the Song Dynasty.
So the bottle is design to be reusable, reflect they're.
1 Remove and flip the bottle mouth to use as a vase for "flower arrangement"
2 Bottle cap making incense base

The design reflects the elegant life of Song people.
Projektdoer: The project started construction in Shenzhen in February 2023, was completed in December 2023, and was launched for sale in China around December 2023
Operaasjestreamferrin: Open the bottle cap to drink. And the bottle can also be reused. It can be illustrated, and the bottle cap can be used as a incense base.
Teamleden: Creative Director: Yingsong Chen
Design: Huandi Li, Zhen Bi, Wei Yang
3D: Wei Hu
Ofbyldingskrediten: Image #1:Yingsong Chen ,
Image #2:Yingsong Chen ,
Image #3:Yingsong Chen ,
Image #4:Yingsong Chen,
Image #5:Yingsong Chen