Castanea Nectar Honingferpakking troch Inna Kovalenko

Castanea Nectar Honingferpakking troch Inna Kovalenko is in heech wurdearre winner fan de tige prestizjeuze 2025 A' Design Award yn Brûns yn de kompetysje-kategory Ferpakkingsûntwerp.

BrûnsFerpakking· 2025

Castanea Nectar Honingferpakking

troch Inna Kovalenko

Klant: Kyiv Academy of Applied Arts

A' Design Award yn Brûns Winner yn de kategory Ferpakking

13,538

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #168736

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Castanea Nectar Honingferpakking

Castanea Nectar is in ferpakkingsûntwerp foar kastanjehoning. In wettertekentechnyk bringt de lichtheid fan kastanjebloossems en -blêden oer. It logo brûkt glêde, licht viskeuze linen om de tichtens en rykdom fan kastanjehoning te suggerearjen, wylst strakke foarmen de krêft fan de kastanjebeam oproppe. In lyts bijke ferbynt de eleminten fan it logo. De honing wurdt presintearre yn in glêzen pot fan 250 gram mei in etiket fan 125 by 55 millimeter, pleatst yn in doaze fan 85 by 85 by 110 millimeter. It ûntwerp ferwiist nei de kastanjebeam as in griin symboal fan Kyiv.

De Erkenning

Oer de A' Design Award yn Brûns

Castanea Nectar Honingferpakking is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Castanea Nectar Honingferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Castanea Nectar Honingferpakking foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: For the visual part of the brand, a watercolor illustration technique was chosen to convey the lightness of flowers and leaves. The logo, with its smooth, slightly viscous lines, symbolizes the density and richness of chestnut honey, while the strict shapes hint at the strength and resilience of the tree itself. A small bee, diligently creating this golden treasure, became the connecting element of the logo. The process of creating the brand was not only creative but also deeply symbolic. It was important to preserve the spirit of the city, its history, and its modern dynamics, while giving the world something truly unique.
Ofmjittingen & Ferpakking: The diameter of a 250-gram glass jar is 70–80 mm..
Label size: 125×55 mm.
Box size: 85×85×110 mm.
Labels: Logo, gift, pattern, organic product
Produksjetechnology: The logo was created in a vector program Illustrator, graphic elements and mockups in Photoshop
Untwerpútdaging: The creative task in creating a gift with chestnut honey was, first, to develop a unique product that would highlight its naturalness and exclusivity; second, to select design elements that reflect the taste and aroma of chestnut honey; and third, to create a harmonious combination of color, shape, and fonts that would make the gift not only attractive but also memorable.
Undersyk: The research involved analyzing the honey market and its unique flavor properties. The task was to come up with a concise name that resonates with the project and ideas for its implementation. This included searching for references and mockups for the work.
Ynspiraasje: The chestnut tree has long been a green symbol of Kyiv. In spring, one can endlessly admire its white and pink candle-like blossoms, and in autumn, delight in gathering its shiny, lacquered fruits. Few in the world produce honey from chestnut flowers. This uniqueness inspired the creators of the brand to craft a truly special product.
Every detail — from the name to the label design — was carefully thought out to create a sense of comfort, warmth, and a return home. Thus, chestnut honey became not just a product, but a piece of Kyiv, offering sweet memories and a chance to feel spring again, no matter where you are.
Projektdoer: The idea started to take shape at the end of January 2025. In early February 2025, a market and competitor analysis was conducted. The selection of references and sketching of logo options took three days. Logo development took one day. The search for mockups and design rendering took three days.
Operaasjestreamferrin: A gift with chestnut honey is suitable both for a loved one and a business partner. It tells a story of nature, the city, and the craftsmanship invested in its creation.
Thus, chestnut honey is a meaningful gift that brings warmth, health, and a piece of the Ukrainian soul.
Ofbyldingskrediten: Implementation, idea, design Inna Kovalenko