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Cloud Living Room Bedriuwslogo by Xiaobing Cheng

Cloud Living Room Bedriuwslogo by Xiaobing Cheng is a highly esteemed winner of the very prestigious 2025 A' Design Award yn Sulver in Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp Competition Category.


SulverGrafysk· 2025

Cloud Living Room Bedriuwslogo

by Xiaobing Cheng

Client: Cloud Living Room

A' Design Award yn Sulver Winner in Grafysk Category

Colors

The Design

About Cloud Living Room Bedriuwslogo

Cloud Living Room is in bedriuwslogo dat makke is foar in stedske eksposysje- en ûntfangstromte yn Shenzhen. It merkteken is basearre op it idee fan in finster, dat in útsjoch op de stêd en har takomst ynkadert. De modulêre foarm is ûntliend oan de iepeningsbeweging fan finsters, en docht ek tinken oan de skowerkomponinten dy't brûkt wurde yn technologyske ynteraksjes. It logo is opboud neffens de gouden snede en wurdt printe mei Pantone-steurkleuren. It ûntwerp hat as doel iepenheid út te drukken en stedske kultuer mei technology te ferbinen.

The Recognition

About the A' Design Award yn Sulver

Cloud Living Room Bedriuwslogo is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Cloud Living Room Bedriuwslogo wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Cloud Living Room Bedriuwslogo is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Cloud Living Room symbolizes a reception space at the pinnacle of the city, serving as a bridge connecting the city and the future, people and space, resources and opportunities. "Cloud" represents height and vision, reflecting the project's strategic position at the city's peak, offering a panoramic perspective of the overall landscape. It aims to create an intelligent and futuristic urban exhibition space, providing a platform for interaction, exchange, and experiential display for citizens,
Dimensions & Packaging
Packaging box: 400mm * 330mm * 65mm
Tags
Design, logo design, Science and Technology Humanities
Production Technology
logo design employs the golden ratio, and the materials are printed using Pantone spot colors.
Design Challenge
The challenge of this project lies in how to integrate urban intelligence with culture, using graphical methods to convey the concept of a window, and better incorporate technological interactive actions to create a sense of immersion for people.
Research
Research Type:This study is interdisciplinary, integrating design aesthetics, brand strategy, and consumer psychology.
Inspiration
The Cloud Living Room logo is centered around the concept of a "window," symbolizing the ability to see the beauty and future of the city through this frame. It aims to present the city's culture, developmental achievements, and future vision to the world. The modular design, inspired by the opening form of windows, reflects both the openness and inclusiveness of the space, while also echoing the slider components in technological interactions.
Project Duration
The project was established in Shenzhen in 2023.
Operation Flow
The Cloud Living Room incorporates human-computer interaction devices, allowing audiences to immerse themselves in the city's culture, developmental achievements, and future vision. The modular slider components enable clear and intuitive page-turning operations, facilitating faster transitions between pages.

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