Planetarium Kulturele en Kreatieve Produkten troch Alan Guo

Planetarium Kulturele en Kreatieve Produkten troch Alan Guo is in heech wurdearre winner fan de tige prestizjeuze 2025 A' Design Award yn Sulver yn de kompetysje-kategory Ferpakkingsûntwerp.

SulverFerpakking· 2025

Planetarium Kulturele en Kreatieve Produkten

troch Alan Guo

Klant: Beijing Planetarium

A' Design Award yn Sulver Winner yn de kategory Ferpakking

20,692

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #172225

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Planetarium Kulturele en Kreatieve Produkten

Dizze termosflesse is ûnderdiel fan in bredere produktsearje dy't postzegels, blêdwiizers, tapes, draagtassen en oare artikelen omfettet. Ynspirearre troch astronauten, bringe de ûntwerpen in gefoel fan swierichheidsleazens oer en ferkenne se de relaasje tusken de minskheid en it hielal. Fan in swevende beker mei romtema oant in draagtaske mei in hân dy't de libbenslijn fan in astronaut fêsthâldt, ferbyldtet elk produkt ferbyldingfolle ferhaalfertellerij. De kolleksje hat as doel om de nijsgjirrigens fan it publyk foar de kosmos oan te wakkerjen en in rasjoneel en besinnich perspektyf op de plak fan de minskheid deryn te befoarderjen.

De Erkenning

Oer de A' Design Award yn Sulver

Planetarium Kulturele en Kreatieve Produkten is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Planetarium Kulturele en Kreatieve Produkten wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Planetarium Kulturele en Kreatieve Produkten is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: This series of cultural products, featuring astronauts as its central theme, explores the relationship between humanity and the universe. By combining space exploration with reflections on the connection between humans and Earth, the design stands out. It inspires curiosity about astronomy and encourages a deeper understanding of our relationship with nature and the cosmos, fostering a correct worldview and cosmic perspective. The unique fusion of art, science, and philosophy distinguishes it from traditional designs.
Ofmjittingen & Ferpakking: 25*40cm Inflatable bag, Screen printing
Labels: Planetarium, Cultural and Creative Merchandise, Universe
Produksjetechnology: Inflatable bag,Screen printing, Put the screen-printed thermos cup into the bag, Visually increases the floating feeling of astronauts
Untwerpútdaging: In this design project, the client smoothly approved our proposal. The biggest challenge, however, was turning the concept into tangible, marketable products.

To ensure the practicality of our ideas, we personally purchased and tested various drawstring bags with different materials and sizes to find the most suitable option for the vacuum flask packaging.

Additionally, since this was not a single product but a series developed for the entire planetarium, we had to coordinate with multiple suppliers. This involved sorting out key factors such as materials, dimensions, and pricing for each product.

For a graphic design studio, managing these production details and cross-functional coordination presented a significant challenge, but it was also a valuable learning experience.
Undersyk: This is a cultural and creative project developed for a planetarium. The designer drew inspiration from the Voyager spacecraft’s image of Earth taken from deep space—a tiny blue dot that invites us to rethink the relationship between humans and Earth, and between humanity and the universe.

To convey this perspective, the designer created a series of astronaut-themed cultural products. When visitors imagine themselves as astronauts, they gain a new vantage point from which to understand human existence and the cosmos, helping to form a more grounded worldview and cosmic perspective.

For example, the astronaut-themed tote bag requires the user to grip it tightly—symbolizing the responsibility of holding a partner’s life in one’s hands. The vacuum flask packaging, designed with a floating visual effect, subtly reminds us that something as common as water is not so easily obtained in space.

Through these designs, the project encourages people to reflect on their everyday lives, recognize the preciousness of resources, and develop a deeper appreciation for life itself.
Ynspiraasje: This collection of cultural products revolves around the astronaut’s perspective, inspired by the famous image of Earth as a tiny, lonely blue dot captured by the Voyager spacecraft. It reflects humanity’s curiosity about the universe and the importance of looking back at our home, Earth. Through astronaut-themed designs, these products aim to ignite interest in astronomy and inspire reflection on our relationship with each other and the planet.
Projektdoer: This project started in May 2020 and ended in July. It was sold in the planetarium in September and received many positive reviews from consumers.
Operaasjestreamferrin: The use of inflatable bags makes the astronauts look more like they are floating, increasing the experience and fun of the audience buying the product.