Song Emmertas by Songmont is a highly esteemed winner of the very prestigious 2026 A' Design Award yn Brûns in Moade- en Reisaksessoires Ûntwerp Competition Category.

BrûnsAksessoire· 2026

Song Emmertas

by Songmont

Client: Songmont

A' Design Award yn Brûns Winner in Aksessoire Category

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Verified Award Winner
Verify Award Status for #178946

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Colors

The Design

About Song Emmertas

Song is in emmertas ynspirearre troch de Eastlike swellevlieger en syn lichtgewicht bamboefreamwurk. In O-foarmige stypjende struktuer op beide sydpanielen brûkt soepel, fearkrêftich lear om in skerp silhûet te hâlden sûnder stive fuorrings, wylst it efterpaniel sêft oanfielt. De tas is makke fan feganistysk lear produsearre út recycled oseaanplestik en oare ôffalmaterialen, mei in getrommele oerflaktekstuer. In krússlútsysteem mei in dûbele stangsluting en in magnetyske gesp soarget foar feilige opslach en fluch tagong. In ôfnimbere bân en in útnimbere binnenbûdel meitsje gebrûk yn 'e hân of crossbody mooglik.

The Recognition

About the A' Design Award yn Brûns

Song Emmertas is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Song Emmertas wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Song Emmertas foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The bag innovatively integrates the lightweight yet sturdy construction of Eastern swallow kites, translating the U shaped stress distribution observed in bent bamboo strips into an O shaped support structure. The structure adopts supple, resilient leather for self support, enabling the bag to maintain a crisp silhouette. A cross lock system combines a mortise and tenon dual bar snap with a magnetic buckle for secure storage and quick access, meeting user needs through humanized details.
Dimensions & Packaging: product dimensions, 190 mm x 170 mm x 200 mm
Tags: Bucket Bag, Structure of Eastern Swallow Kites, O Shaped Support Structure, Soft yet Structured, Recycled Vegan Leather, Dual Security Cross Lock System
Production Technology: The bag employs vegan leather made from recycled ocean plastic and other waste materials, providing a delicate texture, excellent elasticity, and lasting durability while promoting a circular economy. Treated with a tumbling process, it boasts a well textured surface, enhancing visual layering and offering a gentle touch.
Design Challenge: The core innovation is a lightweight structure that offers a soft yet structured solution. The bag utilizes an O shaped support structure on both sides. The structure adopts supple, resilient leather to mimic the U shaped stress distribution observed in bent bamboo strips, enabling the bag to maintain a crisp silhouette even when carrying heavy loads, with no rigid linings required. It is strategically placed along side panels and handles, ensuring areas like the back remain soft to the touch.
Research: Traditional bags often struggle to balance softness with crispness: too soft and they are prone to deformation, too rigid and comfort is compromised. In response, this product innovatively draws inspiration from the swallow kite, using supple leather to create a structure that provides moderate support while ensuring softness and a minimalist aesthetic. Combined with a cross lock system and an adjustable strap, it fully meets the demand of modern users for both aesthetic appeal and practicality.
Inspiration: Inspired by the Eastern swallow kite, this bag translates the kite making logic, where lightweight bamboo strips are scientifically arranged to lend soft paper both stability and tension, into an O shaped support structure on both sides, reinterpreting the functionality and aesthetic appeal of traditional craftsmanship in a modern manner.
Project Duration: The product was first designed in June 2018 and launched in early 2019. It underwent an iterative redesign in Beijing in June 2025, and the new 3.0 version will be officially launched in Beijing in March 2026.
Operation Flow: The bag introduces a dual security cross lock system: a horizontal mortise and tenon double bar snap supports one handed locking or unlocking, while a vertical magnetic buckle allows one second opening or closing. This ensures secure storage and convenient access.
With a detachable, adjustable strap and a removable inner pouch, the bag delivers multiple carrying options like handheld or crossbody and allows compact storage, easily adapting to daily commuting, casual outings, and business travel.
Team Members: Song Fu